Mw Copywriter

**Responsibilities (but no limited to)**:
Craft copy that’s suited to social formats without sacrificing it’s quality
Work closely with the creative teams (i.e. designers, art directors etc.); share views and contribute constructively
Collaborate with the broader members of the King James Group to bring value and cohesion
Listen to understand the brief to ensure clarity before undertaking tasks and seek solutions
Understand the importance of on-brand writing and adapting different tone of voice for different clients
Work on small, medium and large projects and invested in final product
Understand relevant social media platforms and tools and understand the fundamentals of great content marketing
Ability to learn (quickly) the latest social media formats, trends and social behaviours of the audience to adapt work and ensure it is relevant
Appreciation of creative strategy and curiosity about how businesses work
Capable of presenting ideas and concepts articulately and confidently to the team
Able to practice cross-channel thinking and contribute creative solutions
Able to come up with exciting and unique ways to manipulate formats and platforms to create ground-breaking work
Ability to advise juniors and offer support
Proofread copy to ensure there are no spelling/grammar/tonal errors
Provide relevant and reasonable feedback and give input
Strategic thinking, analyse situations and respond with solutions
Keep abreast of advertising trends within industry best practices Finance & Operations Responsibilities:
Understand business context and support Project Management with time estimates
Accountable for (your) timesheets and appreciation of the link to accurate cost & billing
Keep within project and retainer budgets that inform scope of copy
Raise red flags that may impact budget with relevant people at the time they’re spotted
Assist in managing client expectations through Project Management/Client Service
Ability to multitask - work across multiple projects where appropriate and consistently complete work on time
Keep all parties involved and informed and pre-empt problems before they become a major issue
Contribute to co-ordinating, delegating and supporting juniors on different projects
Adhere to team processes and standards, respectful of time Client Responsibilities:
Clear and concise response to internal and client briefs
Understand client’s business context and filter work through a lens linked to business objectives
Identify creative opportunities and digital solutions that meet client needs
Work across multiple projects and consistently deliver concepts and content that’s on-brand
Understand how businesses work and keep abreast of relevant industry trends across these verticals
Responsible for ensuring a brand-appropriate tone of voice through all digital communication

**REQUIREMENTS**:
Qualifications / Requirements / Skills

Tertiary qualification in Copywriting / Digital Copywriting
Proficient in MS Office (i.e. Word, PowerPoint, etc.)
Minimum 3 years working experience as a Copywriter in an Advertising Agency / Digital Advertising Agency
TTL & Digital experience is essential (well versed in Digital)
Sound knowledge and experience in digital writing, an interest in industry trends (i.e. Twitter spaces and the metaverse) and an understanding of principles and best practice
Thorough understanding of social platforms and paid formats
Own social account or regularly consumes social media and is familiar with TikTok or curious about it (beneficial)
An excellent command of the English language (both verbal and written)
Strong presentation skills
Strong time management skills
Strong multitasking skills (ability to work on multiple campaigns/briefs at any given time)
Portfolio demonstrating TTL & Digital work Personal Attributes:
Team player with the ability to work independently
Able to work under pressure,
Conscientious and accountable for own actions and output
Creative “out of the box” thinker
Proactive
Resilient
Deadline driven
Confident
Meticulous with attention to detail