Events Manager

You will be responsible for but not limited to:

- **Project management**:_

Work with the Event Director to shape and implement the events’ overall strategy in order to produce the commercial goals of the event

Set and manage project delivery timelines

Ensure team is resourced adequately

Ensure team members are working smartly and productively

Suitable engagement and ownership of revenue targets:
Agree sales strategy with Group Commercial Director and Event Director

Ensure delivery of sales strategy across project and digital platforms

Maximise sponsorship and stand sales from existing and new clients

Write and action major account plans and competitive strategies

Engage with key revenue stakeholders to diversify the relationship lines into the organisation

Monthly revenue forecasts and sales activities
- **Product Development**:_

Identify new/adjacent product areas to grow and develop existing events

Work with Head of Content and Junior Event Manager to ensure effective content streams into the event which can influence new revenue streams

Develop a digital engagement strategy for the event brands - featuring on the group mining digital platform

Focus on building out data volume and quality for event profiles

Establish and commit to a KPI metric for MQL generation across projects and influence achievement
- **Reporting and Forecasting**:_

Report on sales activity and sales results

Maintain an up-to-date pipeline document with accurate forecasting

Ensure P&L is continuously updated with accurate revenue and contribution forecasts - monthly

Create and deliver annual event business plan and budget documents
- **Marketing**:_

Establish with Marketing Manager the marketing initiatives to promote the events and conferences to potential industry professionals, both regionally and internationally

Ensure a comprehensive and wide-ranging traditional and digital marketing campaign

Measure and monitor marketing outputs

Ensure that the marketing team produces and actions website analytics and digital engagement reports
- **Stakeholder Management**:_

Work closely with new and existing stakeholders of influence related to the events

Work with external stakeholders and stakeholder groups to manage and increase all areas of their engagement with the event

Develop features, conferences and other onsite content to support stakeholder attendance and participation at all levels

Deliver any reporting commitments to external stakeholders
- **Content**:_

Commitment to qualifying the content plan for the events

Engage with Head of Content and Conference Producer to build a suitable and effective content plan for the event focus and geography

Leverage content at all customer and stakeholder touch points

Ensure a quality content plan that is delivered annually on the digital platforms
- **Operations & Sales Admin**:_

Maintain and manage the floor plan and ensure sales team update it correctly

Ensure the exhibitor list is correct and the team maintain, develop and manage database records and sales communication

Liaising with finance team to ensure invoicing and revenue collection is taking place in a timely fashion

Ensuring critical event functions are informed of event timelines and key event initiatives to maximise their effectiveness across each event cycle

Work with Ops team to ensure the event runs safely, and in a manner consistent with the expectations of the company, stakeholders and exhibitors.

Supervise key account management across marketing, sponsorship and customer service team

**Education**:
Matric

Diploma / Certificate (Events Management)

Minimum 4- 5 yeas’ experience in event & project management

Fluent in English & French (preferably Congolese)

Computer literate - PC skills, especially Microsoft Office

HubSpot (or similar Sales) CRM experience

Knowledge of the Mining sector an advantage

Sales management and planning

P&L budget management

Accurate reporting and forecasting

Understanding of Venue/Operations issues and their impact on the event

Accurate analysis of competitors

Must be residing in Cape Town

**Skills**:
Building and maintaining relationships with senior external stakeholders

Administration skills - organized - planner

Ability to demonstrate creativity in promotional campaigns across traditional and digital platforms

Excellent communication skills across mediums

Leadership & team motivation

Ability to meet deadlines and work under pressure

Professionalism, integrity, must be well presented

**Salary**: R35,000.00 - R40,000.00 per month