Digital Design and Marketing Manager

3 weeks ago

Johannesburg, South Africa Rory Mackie & Associates Full time

**About our Client**:
Our wholesale import and distribution client is looking to hire a Digital Design and Marketing Manager who will lead digital design and marketing activities and initiatives across all of our client’s brands. Product categories include home appliances, personal care appliances, photographic equipment, device memory and storage and other technology related products.

***

**About the position**:

- Project planning and implementation
- Jump in to get the job done
- Must be able to work under extremely tight deadlines and push suppliers to meet the client’s deadlines
- Diligent
- Must be able to take initiative
- Must be focused and have the ability to work on multiple projects, brands and campaigns at the same time

**Responsibilities**:

- Driving all digital and marketing initiatives
- Working together with the Head of Sales (National) and sales team (currently a team of 12) to deliver on sales targets
- Designing and maintenance of brand assets for all brands covered by the business
- Campaign and agency briefings and follow-ups
- Implement Marketing plans that include print, broadcast and online content and instore POS
- Responsible for coordinating all marketing activities and initiatives - thus briefing in all assets and ensuring that all retailers receive assets
- Setup tracking systems for marketing campaigns and online activities
- Reporting on monthly marketing activities
- Conduct market research to identify marketing opportunities and negotiate media coverage
- Manage traffic of all advertising efforts to appropriate channels and retailers
- Create, maintain and strengthen the organisation’s overall brand through all media avenues
- Manage Print Contractors and Promotional Vendors
- All marketing administration
- All in-store maintenance and ordering/managing actual design assets required for instore maintenance
- Keeps promotional materials ready by coordinating requirements with agencies, inventorying stock, placing orders, and verifying receipt
- Monitoring of product visibility and display on retailer websites
- Tracking and reporting on retailer advertising and marketing initiatives
- Assisting Key Account Managers with listing assets and creating listing packs
- Creating and updating of product and brand training material

**Requirements, Experience and Qualifications required**:

- Degree in Marketing or related field (essential)
- Must be strong in Digital Design and have experience in this field
- Ability to lead, guide and strategize regarding digital design and marketing approach for the business
- Must be able to lead and manage a small team
- Proficient in Microsoft Office, Photoshop, Illustrator and InDesign
- 5 - 10 years of experience in content management, designing, creative writing, advertising concepts and media negotiations
- Critical thinker with strong problem-solving and research proficiencies
- Ability to comprehend and interpret competitor strategies and consumer behavior
- Ability to gather large amounts of data and convert it into meaningful analysis
- Solid organizational skills and detail oriented
- Ability to work under pressure and meet strict deadlines
- Creative mind with superb written and verbal communication skills
- Agile team player
- Car and driver’s license

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