Media Strategist

6 days ago

Centurion, South Africa Ad Talent Africa Full time

**WHO ARE WE**: A leading Out of Home Specialist

**WHO ARE WE LOOKING FOR**: A highly organised self-motivated and detail-orientated Media Strategist with a minimum of 8 years’ experience in an insights, research, strategist, marketing, product or media role.

**WHAT WILL YOU DO**:

- Construct Group Sales presentations and proposals
- Monitor high value brief responses from within the various companies
- Strategically align proposals to market demands
- Application of audience and consumer analysis and profiling using proprietary data, syndicated and industry data analysis software and primary research to revert with custom solution to clients and partners.
- Provide sales services function through partnering with analytics assistance to sales teams to merchandise and commercialise products and capabilities, produce on-brand tools and resources to achieve business objectives.
- Working alongside sales and marketing functions in the development and promotion of business specific proposals, presentations, vertical market solutions, etc
- Excellent qualitative and quantitative research skills and the data analytics a sociated with research
- Exceptional attention to detail

**WHAT DO YOU NEED**:

- Degree in Marketing / Business / Research
- MS Office advanced
- Analytical with a keen eye for detail
- Previous experience in a similar role
- Consumer and Audience Insight
- Min 8 years’ experience in insights, research, strategist, marketing, product or media role
- Familiar with segmentation, audience measurement, statistical functions, research methodologies and modelling techniques advantageous.
- Good understanding of audience metrics and the terminology thereof
- Client side and agency experience advantageous
- Knowledge of various analysis software suites, i.e. Telmar, Quantum, Nielsen, Softcopy, TGI advantageous.

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