Sales Representative

5 months ago

Durban, South Africa RCL FOODS Careers Full time

**RCL Foods** is recruiting for a driven, highly energized and people orientated **Sales Representative - Cash Sales** within the baking business unit.

This role will be based in **Kokstad** and reporting to the **Depot Manager**.

**Duties & Responsibilities**:
**Maintain Sales to Existing Cash Customers**
- Maintain routine contact with existing customer personnel
- Expand sales volumes to existing customers
- Monitor and analyse sales of existing customers; follow up existing customers who have stopped buying

**Sales to New Customers and Markets**
- Conduct regular route evaluations as per an agreed plan per quarter
- Prospect for leads for potential new customers
- Conduct site visits to potential new customers
- Prepare and present price quotations and sample product
- Present sales pitch to potential customers
- Conduct follow up calls
- Close the sale and obtain sales orders liaise with relevant Driver Supervisor regarding addition of new customer to route and delivery
- Monitor sales of new customer and continue follow ups

**Sales Administration**
- Maintain the Customer Database
- Compile sales statistical reports & graphs (monthly report) (based on information supplied by Supervisor)
- Submit Customer Contact Reports including Lost & New Customers Monthly
- Sales documentation record keeping
- Monthly call cycle
- Conduct monthly Pricing Monitor

**Market Research**
- Gather market information as required (see Market Information)
- Conduct planned Market Surveys
- Assist with analysing and evaluating market information
- Compile Market Information Reports and Graphs

**Market Information**
- Product, Service and Competitor Analysis
- Identify competitors
- Collect competitor sales, price and product information
- Obtain competitor products
- Assess competitive performance
- Understand/monitor competitors' strategies and dynamics
- Identify key success factors

**Promotional Activities**
- Actively participate in idea generation of suitable promotional activities for Cash Customers through market intelligence feedback
- Work with Marketing in the development of such activities
- Implement promotional activities for cash customers as directed by working with Driver Supervisors
- Give feedback on the effectiveness of the promotions being carried out and assist with measurement thereof

**Forecast**
- Estimate demand by customer/route (weekly, monthly)
- Analyse and monitor trends
- Identify one-time peaks/valleys
- Ensure effective feedback to Sales Manager on the forecast

**General**
- Close the loop to marketing, planning, manufacturing, and logistics
- Process feedback, ideas and sales information
- Assist with management of crates whilst on the different routes, liaising with supervisors re. the location of Sunshine crates.
- Provide support to the Sales Office as and when required: phoning customers, capturing of orders into
JDE, etc.

**Minimum Requirements**:
**Education**
- NQF level 4/5/6, matric and preferably a diploma or other in marketing

**Experience**
- 2-3 years experience working in FMCG sales environment.
- Experience inselling FMCG product for cash to customers
- Valid Drivers Licence (unendorsed) essential

**General**
- May be required to work over weekends and public holidays
- Expected to work overtime as required

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