Marketing Trends Specialist

5 months ago


Gauteng, South Africa The Foschini Group Full time

We’re Looking to grow our Family

**Responsibilities**:

- Trend Identification - Monitor & identify emerging cultural & consumer-led trends in fashion value retail
- Research & Analysis - Conduct in-depth research & analysis to understand consumer trend drivers & implications
- Trend Reporting - Create clear, concise & compelling reports to communicate consumer trends & insights to stakeholders
- Trend Tracking & Measurement - Monitor trend adoption rates, impact & ROI
- Strategic Planning & Execution - Collaborate with cross-functional teams to integrate consumer insights into brand & business strategies
- Innovation Incubation - Initiate ideation processes to generate innovative ideas & solutions
- Marketing Intelligence - Compile & share weekly reports & insights based on local & international fashion retail activityLeadership - Lead & manage by example, with positive intent & with a growth mindset, & consistently live TFG’s values

**Requirements**:

- Bachelors Degree - Marketing or Brand Management
- 3-5yrs relevant experience (Trend Analyst, Consumer Insights, Digital Strategy, Research & Analytics)

**Competencies & behaviours**:

- Strategic & creative thinker
- Curious & driven
- Excellent communication skills (written & verbal)
- Strong project management skills
- Strong research & analytics skills
- Great inter-departmental relationships & teamwork
- Digital native
- Attention to detail
- Able to work independently & take initiative, solution-driven
- Speed & Agility in a fast-paced environment

LI-MN1



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