Content Writer/editor/marketer

2 weeks ago


Cape Town, South Africa Upshift Full time

If you can write attention-grabbing headlines, explain things better than anyone else you know and engage readers with your words, read on
We’re an HR tech company disrupting the staffing industry and empowering 80,000 users in the USA with opportunities to work when they want.
Our team is 119 people, our lean marketing team is based in Europe

What’s in it for you?
Make an impact - The words you’ll write will influence further early-stage growth of the company and will be the foundation of our marketing strategy
Growth - an opportunity for significant professional growth.
Work with the best - Join our nimble team with a growth mindset and work with other passionate marketers

**Who are we hiring**:
You’ll be “the content person' in our company.

**About you**:
you know how to structure the flow of a blog post/video script/social content
you can write compelling attention-grabbing headlines
you know how to write for users who skim and users who read cover to cover
you are able to grasp new topics quickly and distil them into different pieces of content
you’ve got great communication skills - you’ll be working with our internal team and other freelancers (e.g. a video editor)
What will you be doing?
You’ll be working on many projects, but everything you’ll be doing will be around content.
For example, you'll be given call recordings of conversations with our executives or clients and your job will be to find great angles, and content ideas and turn them into engaging blog posts, social posts, ideas for short video clips or graphics (we have specialized freelancers to execute your ideas)
You’ll be helping with our newsletter, creating new social media content, sales enablement materials, case studies and many more.
We don't need someone who can churn out SEO-optimized fluff for long-tail keywords. The internet doesn't need another '7 tips to conduct a job interview' article. We’ll never want you to write boring articles no one is going to read.
What’s the work environment like at Upshift?
We’re a small team in the marketing department, currently 3 full-time people working with eight contractors and one agency. We’re growth-oriented and like to work with other capable people.
We move fast. There are no stupid procedures, no formal “corporate” environment or no long chains of command.
We operate with meritocracy and ownership values

Practical information
- Full-time position, the first three months are an official trial with full pay. If it works out for you and us, then after 3 months you’d be given equity - stock options additionally to base salary
- every full-time employee of Upshift is a stakeholder A part-time option is also possible if works better for you.
- You can work from wherever you want and whenever you want, as long as you have overlap with EST and CEST timezones. Our business team is based in the US, and our marketing and tech team are in Central and Southeastern Europe - a great overlap with the South African timezone.

**REQUIREMENTS**:
You know how to structure the flow of a blog post / video script / social content
You can write compelling attention-grabbing headlines
You know how to write for users who skim and users who read cover to cover
You are able to grasp new topics quickly and distil them into different pieces of content
You’ve got great communication skills - you’ll be working with our internal team and other freelancers (e.g. a video editor)



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