Marketing Tech Specialist

2 weeks ago


Cape Town, South Africa Initiate international Full time

Are you a tech-savvy marketer with a passion for innovation? Do you have a knack for finding new and creative ways to reach your target audience? A leading international **iGaming** company are looking for a **Marketing Tech Specialist** in **Cape Town** to help them drive growth and engagement through technology-focused marketing campaigns. As their new marketing wizard, you’ll be using your technical know-how to craft campaigns that are not only effective, but also cutting-edge. Does this **job** sound like the perfect challenge for you? Keep reading

Your key **job** responsibilities as the **Marketing Tech Specialist** in **Cape Town** will include:

- Develop and execute marketing campaigns that utilise technology to reach and engage target audiences
- Collaborate with cross-functional teams (e.g. design, development, sales) to bring marketing campaigns to life
- Stay up-to-date on current marketing technologies and trends, and find creative ways to incorporate them into marketing campaigns
- Measure and analyse the performance of marketing campaigns, and make data-driven decisions to optimise future campaigns
- Manage marketing automation tools and platforms (e.g. Marketo, Hubspot) to streamline marketing processes
- Ensure that all marketing materials are consistent with brand guidelines and standards

Requirements for this **Marketing Tech Specialist job** in **Cape Town**:

- Bachelor’s or Master’s degree in Marketing, tech, or related field
- 3+ years of experience in marketing, with a strong focus on technology-focused campaigns
- Must have experience in iGaming
- Proficiency in marketing automation tools and platforms such as Marketo, Hubspot, and Pardot
- Excellent communication and project management skills, ability to lead cross-functional teams
- Ability to work in a fast-paced and dynamic environment and handle multiple projects simultaneously

If you wish to view additional Gaming, Betting, & Gambling jobs, please click through to our **job** section.


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