Marketing Specialist

7 months ago


Johannesburg, South Africa Carlysle Full time

**Gauteng**, JHB - Eastern Suburbs**

**R 600000 Annually Cost To Company (Market related, Negotiable)**

**_ Marketing Specialist: Campaigns and Events_**_ - _**Plan, design, and produce exhibitions and events. Represent Company at exhibitions to ensure competitive positioning within the market.

**Digital Marketing**:

- Develop and manage product go-to-market digital marketing campaigns for the organisation and its subsidiaries and dealers.

**Brand Management**:

- Plan, develop and direct marketing efforts to increase the value of the brand and brand awareness.

**Marketing**:

- Develop and manage an organisational marketing tactical plan for the organisation and its dealers.

**Customer Relations**:

- Maintain & enhance Internal and External customer relations.
- Maintain customer database relating to marketing information.
- Conduct the necessary research required to develop customer personas/profiles and segmentation.

**Exhibitions/Events**:

- Plan, design, and produce exhibitions and events.
- Represent Company at exhibitions to ensure competitive positioning within the market.

**Market Research**:

- Collect data on consumers, competitors and marketplace and consolidate information into actionable items, reports and presentations.
- Understand business objectives and design surveys to discover prospective customers' preferences.

**Education: Minimum Requirements**
- 3-5 years’ experience in Marketing
- BCom Marketing (Essential)
- Honors/ Post Graduate Marketing (preferred).
- Certification Digital Marketing (preferred).
- **Strong background in the mining and mining equipment industry**:

- Willing to travel

**CV’s can be sent to**
***
- For more information please contact:
**Lehandre Volschenk


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