Group Marketing Manager Bedfordview
3 weeks ago
**Qualifications**:
- Completed BCom Marketing degree
- Post Graduate qualification in Marketing would be an advantage
**EXPERIENCE AND REQUIREMENTS**:
- 5 or more years extensive marketing and business experience is essential
- A stable work record and contactable references
- Experience and working knowledge of t Adobe Design suite including Photoshop, Illustrator, Premier Pro, and InDesign
- Experience in putting together a multi-branch full marketing budget that extends across the marketing mix and control the budget
- Ability to travel independently to various branches
- Design experience of adverts for print and digital
- Video and photography skills as well as editing experience
- Digital marketing experience with knowledge of reporting on social media, Google Analytics and AdWords
- Copyrighting is an advantage as the Manager will be required to put together PR pieces based off campaigns and share across social media as well as the website
- Working knowledge of SEO an advantage
- Strong personal skills, ability to engage and forge strong meaningful relationships
- Strong communication skills
- Excellent administration and planning skills
- Excellent understanding of the marketing landscape
**DUTIES & RESPONSIBILITES**:
- Responsible for the brand and brand identity
- Social media marketing
- Marketing strategy and execution
- Daily admin related work which related to marketing
- Collecting, processing, and compiling information for newsletters and adverts
- Compiling marketing performance reports
- Procuring quotes for marketing events and stock
- Liaise with suppliers on printing quotes and artwork
- Responsible for all aspects of marketing from digital, social media, PR, advertising, and events
- Implementation and execution of a marketing plan for the financial year
- The marketing plan must include a budget or proposal on how much spend will be done per applicable media
- Designing, executing, and managing adverts, banners, and associated items not only for social media, but also for other platforms
- Radio campaigns
- Promotions and events will also form part of this portfolio including sponsorships such as golf days etc.
- Compile and execute marketing campaigns across the marketing mix
- including digital, radio, outdoor and printed media
- Event planning and execution organising, planning, and hosting various corporate events throughout the year
- Coordinate articles with journalists, process articles, and share them across all platforms as well as upload on to the website
- Update and follow the CI brand guidelines and make sure those are enforced across all the Branches
- Arrange and control suppliers or marketing materials
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