Copywriter - Homechoice

2 weeks ago


Southern Suburbs, South Africa Homechoice Full time

Homechoice is a leading omni-channel retailer, delighting our customers with an innovative range of curated products on personalised terms. Our aim is to provide multiple, convenient and easy retail shopping experiences which guarantee our customers’ expectations are met and exceeded.

The Copywriter for marketing works closely with the marketing and creative team ensuring all product set descriptions, promotions and offers are concisely and clearly communicated across all requested media - in a manner that encourages sales and drives consumer loyalty and retention.

**Here’s what you can expect to be doing in the role**
- Write monthly product set descriptions aligned to the merchant fact sheets provided, ensuring accuracy of all components
- Work with the go-live team, to continually improve processes and streamline workflow
- Execute digital copy to ensure that all copy is aligned with monthly marketing theme and that copy is compelling, accurate, on brand tone with product attributes, clearly communicated
- Execute all SMS/mobi copy to ensure that it is on brief, on tone, aligned with marketing theme and aligned with audience segmentation
- Execute all internal and other marketing communication is executed according to brief, ensuring that all copy is on brief, aligned to marketing theme compelling, and on brand tone

**A little bit about who you are**
- Degree in English, Communication, or Journalism
- 2-3 Years' experience in a similar position as a Writer or Editor
- Computer Literate (Microsoft Office Programmes)

**Key Competencies**
- Accountability
- Planning & Organising
- Delivering Quality Results
- Customer-Centricity
- Complex Problem Solving
- Critical Thinking
- Business Acumen
- Visionary

**Behaviours**
- Wow my **customer**
- Walk in my customers’ shoes
- Deliver on my promises
- Deliver insight-led solutions my customers need
- treat the business as **my own**
- Take accountability
- Be curious, creative & explore opportunities
- Do it right & at the right time
- play as a **team**
- Be helpful
- Be inclusive
- Find the fun