Digital Marketer and Social Media Specialist

4 days ago


Durban, South Africa Cellular Citi Group Full time

Vodacom's No1 Franchisee (based in Montclair) with 12 Vodacom Retail outlets requires a dynamic Digital Marketing Manager

The South African Marketing sector is undergoing significant changes as it grows and adapts to the new demands of consumers. The emergence of Big Data is the latest transformation faced by the sector and if you wish to be a success in the digital marketing field, it is essential that you remain up to date with the needs of our industry’s target market. Read on to find out if you have what it takes to be part of this fast growing mobile industry.

**Duties & Responsibilities**

Responsible for day to day management of advertisements including Google Ads (search and display), Google shopping, Facebook, Instagram, Microsoft Ads and Linkedin.
Role will be to ensure all new and existing client strategies are being executed, developed and improved on
- Developing a Digital marketing plan aligned to the market trends and industry
- Content strategy & creation
- Daily monitoring and community management of social media account.
- Scheduling social media posts accurately and timeously as per the content calendar
- Accurately engaging with social engagement across multiple platforms (Facebook, Instagram, LinkedIn, Tik Tok, Twitter, YouTube, Pinterest) in line with brand tone and guidelines
- Building content calendars in line with social media best practices
- Utilising social media management platforms (Agorapulse, Business Manager)
- Paid media strategy
- Paid media campaign management (Google, Facebook, Instagram, Twitter, You tube LinkedIn, Pinterest, & TikTok)
- Facebook Business, Ads Manager and other social management & core platforms
- Working with Google Analytics and other reporting tools
- Keeping ahead with and advanced digital marketing strategy
- Setup the campaigns, monitor the performance and optimise to improve their ROI

**Desired experience and qualifications**
- Proven experience (over 5 years) in developing and executing successful digital marketing campaigns
- Extremely keen eye for detail and aesthetics, down to the last pixel
- Good understanding of SEO and software
- Driven and motivated to complete work at all costs
- Conduct thorough market research and analysis to identify new opportunities.
- Excellent English grammar and spelling, bonus fluency in additional languages
- Sound communication skills
- Team player
- Customer love

**Behavioral Competencies**:

- A creative problem solver focused on helping our clients succeed
- Able to take ownership and hold yourself responsible for a higher standard
- Able to execute with the end in mind
- Able to listen to clients to understand their challenges and put the best solution forward to help them meet their goals
- Thrive in an environment where challenge is the norm
- Identify, flags and address issues pro-actively
- Pro-actively identify and act on new business opportunities
- Are you passionate and career-orientated
- Optimism and positive in everything you do
- Ability to prioritise
- Self-motivated and ability to work independently
- Increase digital presence of Company social media pages to maximise visibility which encompasses communication with industry professionals and influencers, sponsoring/boosting pages whilst maintaining brand integrity
- Driving customer engagement via social media by optimising content, interacting with users and responding to messages, enquiries and comments
- Website development and maintenance experience
- **Own it and do it now attitude**

**Hours**

Monday to Friday 8am to 5pm

Saturday 8am to 1.30pm

Be flexible to work overtime during the first week of the month and peak seasons

**Job Types**: Full-time, Permanent

**Salary**: R10,000.00 - R15,000.00 per month

**Education**:

- Diploma (preferred)

**Experience**:

- Digital marketing: 5 years (required)
- developing and implementing a digital marketing plan: 7 years (required)
- Strong social media: 8 years (required)

License/Certification:

- code 08 (required)



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