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Social Media Consultant
2 weeks ago
The Perdeberg Group, situated in the Paarl wine region, is looking to a appoint an independent contractor (individual/freelancer/company) with a proven track record to manage their online presence and execute social media and engagement strategies. The initial scope of work will be for 6 months, to be re-evaluated at
the end of the 6-month period.
This position will report to the Marketing Manager and play a vital role in enhancing the Perdeberg brand and fostering meaningful customer connections. Key responsibilities will include (but not be limited to): *Collaborating with graphic designer, agencies, and cross-functional departments *Managing, creating content and posting to all social media platforms that Perdeberg uses, including Facebook, X (previously known as Twitter), Instagram, Threads, YouTube, Google & TikTok *Managing the online community *Digital PR (assist Marketing Manager with coordination social media campaigns) *Social media & campaign reporting *Managing of advertising budget *All administrative tasks related to the role.
**Essential qualifications, skills and experience**:
- Tertiary qualification in social media/digital marketing;
- Minimum 2-3 years’ experience in a similar role with expertise in social media management across paid and organic;
- Proven experience with social media strategy, utilising social media to increase brand awareness and generate quality leads and conversion for web and e-commerce;
- Excellent knowledge of various social media platforms with a good understanding of best practices for each;
- Good understanding of the following tools: Meta Business Manager, Social Media Management tools (e.g. Sprout Social, Hootsuite), Google Analytics, Google Ads.
For general enquiries, contact our team at M3 Human Capital Management on 021 863 1444.
**Job Types**: Full-time, Permanent
Application Deadline: 2024/03/18
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