Senior Copywriter

1 week ago


Johannesburg, South Africa Nedbank Full time

**Requisition Details & Talent Acquisition Contact**
- 112511 - Busi Radebe**Job Family**
- Information Technology**Career Stream**
- Design**Leadership Pipeline**
- Manage Self: Technical**Job Purpose**Responsibilities**:

- Copy creation across Nedbank platforms including web, social and app to engage with consumers in a meaningful way that allows business objectives to be executed
- Editing (Excellent grammar skills imperative)
- Ensuring all copy produced adheres to the Nedbank CI, mission, vision and brand values
- Ensure all copy adheres to platform best-practice, driving this with agency partners
- Ensuring adherence to production schedule
- Liaison with various businesses across the organisation regarding content production requirements
- Proofing and quality checks of copy produced by agency partners
- Constant improvement and optimisation of content-creation processes and workflows for the organisation
- Being proactive: constantly recommending ways to improve digital channel performance through innovation
- Stay abreast of latest content-production trends
- Provide input into the CX of various portfolios within the organisation
- Managing and mentoring intermediate and junior copywriters, ensuring quality output that is on-brief and on-brand
- Supporting clusters enterprise-wide with pro-active campaign work as and when opportunities arise
- Supporting the organisation’s consumer online financial education drive
- Displaying sound time-management skills through proper use of the organisation’s time-tracking software

**People Specification**

**Essential Qualifications - NQF Level**
- Matric/Grade 12/National Senior Certificate**Essential Qualification(s)**
- Diploma or degree in Creative Writing/Communication**Preferred Certifications**
- Certification in UX Writing, Content Strategy, UX or Design**Type of Exposure**
- Working with a group to identify alternative solutions to a problem
- Sharing information in different ways to increase stakeholders’ understanding of digital landscape
- Comparing two or more sets of information
- Business writing and proofreading
- Building and maintaining effective relationships with internal and external stakeholders
- Managing customer expectations
- Interacting with diverse people
- Working in a fast-paced environment
- Working in a team

**Attributes**
- Meticulous attention to detail
- A passion for writing
- Creative problem-solving abilities
- Experience in writing on various platforms including social media, apps, campaign pages, microsites, blogs, video sites etc.
- Knowledge of the current digital arena
- Understanding of digital marketing best-practice principles
- Management/mentoring experience

**Minimum Experience Level**
- 6 years+ experience in writing and editing copy
- Knowledge of writing for SEO is essential
- Financial sector experience preferred but not essential
- Advertising/marketing agency experience will be advantageous
- Strong verbal and excellent written business communication skills
- Excellent time-management and multitasking skills

**Technical/Professional Knowledge**
- Administrative procedures and systems
- Banking knowledge
- Banking procedures
- Business principles
- Governance, risk and controls
- Microsoft Office
- Relevant regulatory knowledge
- Business writing skills

**Behavioral Competencies**
- Communication
- Collaborating
- Initiating action
- Work standards
- Building partnerships
- Managing work
- Team management
- **_Please contact the Nedbank Recruiting Team at
+27 860 555 566
_


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