Pay Per Click

2 weeks ago

Bryanston, South Africa CPD Full time

Seeking a Pay Per Click (PPC) expert with Google Ads, and Analytics Proficiency and proven track record. Implementation and Troubleshooting experience is a must.

**Responsibilities**:

- Develop and implement PPC strategies to drive quality traffic and generate leads or sales across various platforms (e.g., Google Ads, Bing Ads, social media advertising).
- Conduct keyword research and analysis to identify high-performing keywords and opportunities for optimization.
- Create and optimize PPC campaigns, including ad copy, landing pages, and ad extensions, to improve click-through rates and conversion rates.
- Monitor and analyze campaign performance using tools like Google Analytics, providing regular reports and insights to stakeholders.
- Stay updated with industry trends, algorithm changes, and best practices in PPC advertising.
- Collaborate with cross-functional teams to align PPC efforts with overall marketing goals.

**Job Type**: Part-time

**Salary**: From R10,000.00 per month

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