Marketing Manager

4 weeks ago

Pretoria, South Africa Sabi Full time

**Job Purpose**

As the Marketing Manager, you’d be responsible for defining the integrated marketing plan across all end-customer segments and channels, Lead the effort to drive brand awareness, customer demand and brand performance while managing existing direct reports, team of specialists ensuring development for all Vumele brands.

**Responsibilities**:

- Lead market research and identifying strategic marketing opportunities, partnerships and alliances with a view to acquiring and converting new customers, solidifying brand positioning.
- Participate in organization-wide strategy planning and expand our thinking around the role of marketing in achieving growth
- Oversee marketing expenses and resources including relationships with external vendors and advertising and media firms
- Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
- Prepare and manage monthly, quarterly, and annual budgets for the Marketing department.
- Make sure that the businesses marketing communications promote the right message to maintain a good brand image.
- Identify opportunities to reach new market segments and expand market share

**Special Skills and Qualifications**
- A bachelor's degree in marketing, communications, advertising, business management, or in a related field preferred.
- At least 7 years' experience of Brands and Marketing Communications within a similar industry.
- Good knowledge of experiential and conceptual marketing strategies with great track records of successful campaigns.
- Excellent communications skills (Verbal & Written)
- Sound knowledge of paid social media advertising (Facebook, Twitter, Instagram, etc.)
- Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
- Familiarity with WordPress or other content management systems will be an added advantage.
- Working knowledge of visualization tools like illustrator, Adobe, etc.
- Significant experience of managing a team delivering marketing plans and activity and achieving measurable impact

**Salary**: R32,000.00 - R45,000.00 per month

Ability to commute/relocate:

- Pretoria, Gauteng: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- digital marketing: 5 years (required)

Application Deadline: 2023/02/24

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