Marketing Specialist

1 week ago


Honeydew, South Africa Arcfyre International Full time

Arcfyre, a globally recognised protective services organisation, is seeking a highly skilled Marketing Specialist to join our team in Johannesburg. This dynamic role will involve overseeing the marketing activities for all brands under the Arcfyre banner, including our specialised journey management companies.

**Responsibilities**:

- **Brand Management**: Oversee and manage the marketing strategies for all brands within the Arcfyre portfolio.
- **Journey Management Expertise**: Leverage specialised knowledge in journey management to create targeted marketing campaigns for this unique service offering.
- **Collaboration**: Work closely with internal teams to ensure cohesive and integrated marketing efforts across all aspects of the business.
- **Strategy Development**: Develop and implement comprehensive marketing strategies to enhance brand visibility and drive business growth.
- **Market Analysis**: Conduct market research and analysis to identify trends, opportunities, and challenges within the protective services industry.
- **Campaign Execution**: Plan and execute marketing campaigns across various channels, ensuring alignment with brand objectives.
- **Stakeholder Engagement**: Engage with key stakeholders, both internally and externally, to foster strong relationships and support marketing initiatives.
- **Performance Measurement**: Implement metrics and analytics to measure the success of marketing campaigns and make data-driven adjustments as needed.

**Requirements**:

- **Proven Experience**: Minimum 5 years of experience in a senior marketing role, preferably within the protective services or related industries.
- **Journey Management Expertise**: Demonstrated expertise in marketing specialised services, particularly in journey management.
- **Strategic Thinker**: Strong strategic thinking and planning skills with the ability to align marketing efforts with overall business objectives.
- **Collaborative Approach**: Excellent collaboration and communication skills, with the ability to work effectively with cross-functional teams.
- **Analytical Skills**: Proficient in using data and analytics to inform marketing strategies and measure campaign performance.
- **Global Perspective**: Understanding of global market trends and the ability to tailor marketing strategies for different regions.

If you believe you have the skills and experience required to excel in this dynamic role, we encourage you to apply.

**Job Types**: Full-time, Permanent

**Experience**:

- Senior Marketing: 5 years (required)

Ability to Commute:

- Honeydew, Gauteng (required)