Copywriter

2 weeks ago


Rosebank, South Africa Believe Resourcing Full time

**About our client**:
As the world's leading reinsurance company with 40,000 employees at over fifty locations in all parts of the world, our client introduces a paradigm shift in the way you think about insurance.

**About the role**:
The Copywriter role within the global Content Marketing & Strategy team is responsible for

developing, creating, and optimizing the company's global corporate and business content and

messaging across all formats and channels. He/she/they is/are creating content for internal and

external target groups along the core and market strategies with the aim of driving profitable.

growth and to build trust for our targeted stakeholders.

**YOUR JOB**
- Create content to make sure that strategic and business messages are reaching the relevant target groups via appropriate and high impact formats and channels.
- Create highly effective digital and analogue content for well conceptualized client journeys and a value-adding customer experience. This includes as appropriate, editorial formats like videos, infographics, blogs, pitch presentations and data visualization.
- Write clear, compelling copy, conduct thorough research and interviews, edit, and proofread copy as needed.
- Support the content creation for global communication campaigns in collaboration with other Global Com colleagues.
- Build and maintain highly collaborative partnerships with Global Com peers to ensure effective and efficient delivery of impactful content across all formats and media.
- Monitor, analyze and optimize content for maximum impact and results, reporting regularly on key metrics. Use SEO principles to maximize copy’s reach.

**YOUR PROFILE**
- Bachelor’s degree required, and MBA or master’s degree in marketing, Communications, Journalism, Linguistics, or another related area
- 4+ years’ relevant experience in copywriting and content creation
- Exceptional editorial and copywriting skills in English for all digital and analogue formats
- German language skills advantageous
- Knowledge of SEO principles, content improvement tools as well as content management systems
- Highly creative, embracing of change, collaborative, and excellent people skills for quickly communicating ideas
- Dependable, positive, initiative-taking, and growth mindset with high emotional intelligence

**Salary on offer R1045 000.00 annually**

**Salary**: R900,000.00 - R1,045,000.00 per year

Ability to commute/relocate:

- Rosebank, Gauteng: Reliably commute or planning to relocate before starting work (required)

Application Deadline: 2023/07/23