Digital Marketing Specialist

**ATTITUDE IS EVERTHING**

Are you passionate about social media marketing, brand building and driven by creativity? **Swagg Lifestyle Brand** is seeking a dynamic Digital Marketing Specialist to join our team and spearhead our digital marketing efforts across various platforms including Instagram, Facebook, TikTok, and Google.

**Responsibilities**:

- Develop, implement, track, and analyze digital marketing strategies to enhance Swagg's online presence.
- Create visually captivating social media channel grids to engage our audience.
- Manage and execute on the digital marketing calendar, ensuring timely delivery of campaigns and content.
- Maintain and grow Swagg's online presence while aligning with the company's values and goals.
- Generate monthly analytics reports to track performance and provide insights for strategy optimization.

**Key Duties**:

- Create, schedule, and plan content for social channels based on industry trends and competitor analysis.
- Utilize budget effectively to maximize growth through campaigns on Instagram, Facebook, TikTok, and Google.
- Optimize website product descriptions and implement SEO strategies to improve search engine rankings.
- Monitor campaign performance and make data-driven decisions to enhance results.
- Collaborate with influencers and explore partnership opportunities to expand Swagg's reach.

**Qualifications**:

- Proven track record in social media marketing.
- Proficiency in Photoshop, Illustrator, and Canva.
- 1-2 years of experience in digital marketing or related field.
- Degree or qualification in digital marketing, marketing, or relevant discipline.

Passion for growing social media accounts.

Confident and results-driven with strong attention to detail.

Ability to identify trends and think creatively.

Excellent online communication skills and willingness to engage with the community.

Efficient time management skills and ability to work independently.

Join Swagg and be part of a team dedicated to innovative brand development