Marketing and Graphics Design Coordinator

5 months ago

Cape Town, South Africa HotelJobs.co.za Full time

Marketing and Graphics Design Coordinator

**Responsibilities**:
1. Marketing Strategy Development:

- Develop and execute comprehensive marketing strategies aligned with business goals.

2. Graphic Design:

- Develop and maintain brand identity guidelines for consistency across all design elements.

3. Web Design:

- Design and optimize visually appealing and user-friendly websites that align with the overall brand aesthetic and user experience.
- Collaborate with the development team to implement design elements and ensure website functionality.

4. Sponsor Relations:

- Build and maintain strong relationships with sponsors and partners.
- Develop creative materials for sponsor promotion, ensuring brand alignment and delivering on contractual obligations.
- Ensure brand activations are executed appropriately and successfully.

5. Content Creation:

- Generate engaging and persuasive content for marketing materials, ensuring messaging is clear, concise, and aligned with brand values.
- Collaborate with the content team to integrate visual elements into written content for a seamless presentation.

6. Digital Marketing:

- Utilize graphic design skills to create visually appealing and shareable content for digital platforms.

7. Collaboration and Communication:

- Collaborate with cross-functional teams, including sales, product development, and customer service, to ensure marketing efforts support overall business objectives.
- Effectively communicate design concepts and marketing strategies to internal stakeholders.

8. Analytics and Reporting:

- Monitor and analyse the performance of marketing campaigns, providing insights and recommendations for continuous improvement.
- Utilize data-driven insights to measure the success of graphic design elements and adjust strategies accordingly.

9. Stay Current with Industry Trends:

- Stay up to date and knowledgeable of industry trends, design tools, and marketing best practices to ensure our strategies remain innovative and effective.

Qualifications & Experience:

- Bachelor's degree in Marketing, Graphic Design, Web Design, or a related field is an advantage.
- Proven experience in marketing strategy development and execution.
- Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Strong understanding of web design principles and experience with website development tools.
- Excellent communication, collaboration, and relationship-building skills.
- Creative mindset with a strong attention to detail.
- Ability to work in a fast-paced environment and meet deadlines efficiently.

Previous hospitality background is advantageous.

If you are a multi-talented professional with a passion for marketing, graphic and web design, and sponsor relations, we invite you to join our team and contribute to the success of our brand on multiple fronts.

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