Marketing Specialist

4 weeks ago

Centurion, South Africa Client Engagement Solutions Full time

**Introduction**

Momentum Health Solutions, an entity of Momentum Metropolitan Holdings delivers sustainable, integrated health solutions that meet the needs of clients in the different segments and maximise lifetime client value. We build and maintain a culture of innovation, and create value through unique insights of how to achieve specific outcomes by using a defined set of Health capabilities.

**Role Purpose**

Assist and support the business through the implementation of relevant marketing activities in alignment with strategic business objectives.

**Requirements**:

- Matric Certificate/ Grade 12 Qualification
- Bachelor’s degree in Marketing or equivalent
- 3-5 years’ experience in Marketing
- Proven experience as marketing specialist or similar role
- Experience in Financial Service
- Knowledge of computer skills, including MS Office (Word, Excel and PowerPoint) and Wed analytics (Google Adwords etc.)
- Knowledge of marketing elements (including, traditional and digital marketing and market research methods)
- Marketing strategies

**Duties & Responsibilities**
- Develop marketing plans based on the marketing strategy per product and audience.
- Effectively implement marketing activities according to the marketing plan to reach the strategic marketing objectives.
- Effectively prepare, design, produce and implement marketing campaigns / projects to reach the audience through appropriate channels including print, digital, online, web and broadcast mediums.
- Prepare all go-to-market messages and material to ensure that the right message is communicated to the market to fulfil the strategic plan.
- Copy writing, editing and proofreading to a determined level to hand over to copy writer for all marketing campaigns including advertising, social media etc.
- Conduct market research to find answers about consumer requirements, habits and trends.
- Liaise with external vendors and stakeholders to execute events and campaigns.
- Analyse, measure and present insights on the success of marketing campaigns/ projects and produce reports for stakeholders.
- Brief internal and external stakeholders on marketing activities and campaign requirements and ensure timely delivery.
- Managing marketing merchandise and collateral.
- Build and maintain relationships with clients, internal and external stakeholders.
- Build strong relationships through providing specialist know-how and leadership to others, expressing positive expectations.

**Competencies**
- Business Acumen
- Client/ Stakeholder Commitment
- Drive for Results
- Leads Change and Innovation
- Motivating and Inspiring Team
- Collaboration
- Impact and Influence
- Self-Awareness and Insight
- Diversity and Inclusiveness
- Growing Talent

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