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Senior Product Manager

1 month ago


Johannesburg, Gauteng, South Africa Avature Full time

A Day in the Life

As Senior Product Manager for L'Oréal Paris Haircare and Haircolour, you will be at the heart of our Consumer Products Division in Woodmead, South Africa, reporting to the Brand Business Lead. You'll lead the strategic vision and execution for L'Oréal Paris, one of our most iconic brands, working within a dynamic and collaborative team. This role offers a unique opportunity to shape the future of haircare and hair colour, leveraging your analytical skills and financial acumen to drive growth in a dynamic market.

Your key responsibilities will include:

  • Brand Strategy & Execution: Develop and implement the annual marketing plan, encompassing brand positioning, messaging, target audience segmentation, and go-to-market strategies.
  • Market Analysis & Insights: Conduct in-depth market research and competitive analysis, leveraging Nielsen and other data sources to identify market trends, opportunities, and threats.
  • Financial Performance Management: Own and manage the P&L, including forecasting, budgeting, and expense tracking.
  • Product Development & Innovation: Lead new product launches, working with cross-functional teams to bring innovative products to consumers.
  • Data Analysis & Reporting: Utilize Nielsen and other data to track KPIs, monitor market share, and evaluate marketing campaign effectiveness.

We Are Looking For

A highly analytical and financially astute individual with a proven track record of success in brand management, a strong understanding of the beauty industry, and exceptional analytical capabilities, including expertise in Nielsen data. The ideal candidate will be a strategic thinker with a passion for data-driven decision-making, a strong business acumen, and excellent communication and collaboration skills.

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 5+ years of experience in brand management within the beauty or consumer goods industry.
  • Proven track record of success in brand/product management.
  • Strong analytical skills with expertise in Nielsen data analysis.
  • Exceptional communication, presentation, and interpersonal skills.

Who We Are

L'Oréal is present in 150 markets on five continents. For more than a century, L'Oréal has devoted itself solely to 'Create beauty that moves the world'; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.

The Consumer Products Division is on a mission to democratize beauty at its best. That means celebrating the diverse beauty of humanity and engaging the maximum number of people worldwide while elevating the mass beauty market with premium innovations. Our aspirational brands are at the forefront, inspiring and capturing consumer desires across regions and beauty categories. We have powerful, industry-leading brands like L'Oréal Paris, Garnier, Maybelline New York, NYX Professional Makeup, and more.

We're committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual's gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.

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