Events Coordinator
2 weeks ago
Job Location : Gauteng, Johannesburg
Deadline : April 06, 2025
PURPOSE OF THE ROLE
- The Events Coordinator is responsible for planning, organizing, and executing events that align with the company's objectives and brand values. This role ensures seamless event experiences by managing logistics, coordinating with vendors, and collaborating with internal teams. The Events Coordinator plays a key role in creating memorable and impactful events that engage participants, enhance brand visibility, drive sales and achieve strategic goals.
KEY RESPONSIBILITIES
- Annual In-store Retail Marketing Plan
- Liaise with the Marketing Manager and Sales Manager on the creation & execution of the retail calendar for relevant store groups.
- Contribute to the generation of a retail calendar detailing all in-store activities planned for relevant store groups.
- Book all relevant in store and eventing space to execute the retail calendar.
- Follow projects through to execution, delivery and review (e.g. POS materials, sites, windows, tester units with the support of the Marketing Manager and Visual).
- Ensure sign off of projects with Marketing Manager from a budgetary perspective.
- Define retail marketing plan on the basis of the SA activity plan and consider the UK calendar, the various retailer activities and specifically locally relevant opportunities.
- Develop and modify plan over time in conjunction with the SA Marketing team to provide a retail focus to all planned marketing activity for SA Flagship / Studio and Espace Parfums and Makeup Hub Doors.
- Retail and Retail Events
- Book relevant space in trade.
- Drive the briefing process for the visual execution and customer journey of each retail event where specific visual elements and set-ups are required.
- Follow projects through to execution, delivery and review (e.g. POS materials – sites, windows, tester units with the support of the relevant Brand Team, ROI).
- Ensure all product and POS materials are ordered for timely delivery.
- Work closely with the teams on counter to ensure maximization of project opportunity.
- Ensure all relevant parties are communicated with to ensure competency.
- Work with Sales, Fragrance and Beaute Sales Manager, Marketing and Training teams to ensure relevance of Plan : Practically (local marketing, training, media), aesthetically (visual merchandiser) and commercially (sales dept).
- Collate all launch activity and synchronise relevant communication to optimise key product launches throughout the year.
- Regularly visiting stores to stay aware of market trends.
Brand Budget
- Ensure ROI for all retail plan initiatives.
- Ensure accuracy of budget reporting and GL codes (invoices, purchase requisitions).
- Liaise with the Marketing Manager to ensure relevant budgets are set and maintained.
Stakeholder Engagement and Management
- Work closely with the Marketing Manager to progress retail calendar, priorities, and initiatives.
- Work closely with the Visual Merchandiser to ensure merchandising guidelines are executed properly in-store and that best practice is followed within Chanel Boutique stores.
- Work closely with RDM's in the field and have weekly update meetings.
- Build good relationships with internal and external stakeholders.
- Responsible for own personal development plan.
- Ensure behaviour aligns to brand standards and company culture.
REQUIREMENTS / QUALIFICATIONS
- 2 years retail experience
- 2 years eventing experience
- Business degree advantageous
- Cosmetics / Retail / Luxury experience advantageous
- Must be in possession of a valid drivers license and vehicle as travel is required
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