Social Media Video Content Strategist
3 weeks ago
We're seeking a creative and passionate Social Media Video Content Strategist to lead our personal branding video content. The ideal candidate will have a strong understanding of current social media trends, experience in personal brand development, and the ability to create engaging short-form content.
Key Responsibilities:
- Develop and execute personal brand marketing strategies
- Write compelling scripts for short-form video content (TikTok, Instagram Reels, YouTube Shorts)
- Create and maintain content calendars
- Monitor and analyze content performance metrics
- Stay current with e-commerce and branding trends to inform content direction
Production Management:
- Brief and coordinate with video editors to ensure content aligns with brand vision
- Create basic social media reels and short-form content independently
- Manage content production timelines and deliverables
- Ensure brand consistency across all content outputs
Trend Analysis & Implementation:
- Research and identify emerging social media and e-commerce trends
- Analyze competitor content and identify opportunities
- Provide strategic recommendations for content optimization
- Adapt content strategy based on performance data and market trends
Required Skills & Experience:
- 2+ years experience in social media marketing or content strategy
- Proven track record in personal brand development
- Strong understanding of short-form video platforms (TikTok, Instagram, YouTube)
- Experience in script writing and content creation
- Proficiency in creating basic social media content independently
- Understanding of e-commerce trends and digital marketing principles
- Excellent project management and communication skills
- Experience briefing and working with creative teams
Location:
- Unit 8, 8 Bree St, Cape Town City Centre, Cape Town, 8000
How to Apply:
Please submit the following to us:
- Your CV
Please submit applications to:
- applications@heirdigital.com
Seniority level: Entry level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Advertising Services
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