Digital Account Director

4 days ago

Cape Town, Western Cape, South Africa The Up&Up Group (affiliated to the global M&C Saatchi Group) Full time

As a Digital Account Director, your primary responsibility is to drive the day-to-day client management with strategic influence on a fast-paced account. You will work on several digital campaigns from inception to delivery projects.

Qualification Required:

  • Matric certificate with college or university exemption (Marketing or Advertising qualification)
  • Project Management Course

Experience Required:

  • 3 - 5 years' experience as an Account Director (big agency experience is preferable)
  • 3 years of Digital experience
  • An in-depth understanding of the key departments, processes, and structures within an Advertising Agency.
  • Good knowledge of media landscape (Digital in particular)
  • Experienced in working with senior clients across multiple stakeholders.
  • Must be PC literate: Microsoft Outlook, Word, PowerPoint, Excel - preferably with experience working CHASE software.
  • The ability to own a digital project from start to finish (Strategy to Roll out)
  • Facebook | Instagram | DV360 | YouTube | TikTok

Skills Required:

  • The candidate must be a natural leader with fantastic people skills both within the agency environment and when dealing with clients.
  • As a Digital Account Director, you are expected to act as lead on the allocated portfolio and be able to interpret the client's business requirement into clear digital creative output through briefs.
  • You are expected to have an understanding of digital platforms and have a general understanding of performance marketing to translate through the relevant stakeholders.
  • The ideal candidate needs to be able to handle several projects and can develop digital project plans simultaneously.
  • In this role, it is crucial for the candidate to interpret campaign performance to enhance the creative output.
  • Account Management relies not only on communicating effectively with clients but ensuring that one displays impeccable presentation skills.
  • In this role, you will be expected to place emphasis on managing tight deadlines and timings.

Additional Role Dimensions:

  • Business accountability: Strong digital skills with a strong understanding of social and digital platforms and technical/production requirements.
  • Ability to think commercially and understand real return on investment.
  • Strong focus on strategy & execution.
  • Financial accountability: Managing out of scope (i.e.: non-retainer) project fees by ensuring CEs are sent to client for approval and a PO is received before commencement of a job. Ensuring invoices are sent to client on time. Managing Production budgets for Digital Campaigns.
  • Internal relationships: Ability to lead a team and have a collaborative spirit by driving and embracing integration internally, with clients, and with partner agencies.
  • External relationship: Ability to effectively manage clients by having elevated conversations when needed and foreseeing obstacles/blockages and managing these accordingly.
  • Working environment: Provide clarity to all situations be it briefings, debriefs, internal status, etc.

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Advertising, Project Management, and Art/Creative

Industries: Advertising Services

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