Campaign Manager

5 days ago


Cape Town, Western Cape, South Africa Salt Full time

Salary: R 35 000,00 to R 50 000,00 CTC per month (depending on experience)

Location: Cape Town (Hybrid: 4 times per week in-office)

Overview:

Join a premier UK deals platform connecting millions of subscribers with exceptional local and national offers. They're seeking a Campaign Manager (PPC) to lead digital acquisition strategies across their search and shopping campaigns. This role presents an exciting opportunity to drive growth in an established e-commerce marketplace by optimizing customer acquisition and enhancing campaign performance.

This position will be instrumental in executing paid search strategies while working closely with internal stakeholders and platform representatives. The role combines technical expertise with analytical thinking to deliver measurable results focused on new subscriber acquisition and customer engagement in a fast-paced digital environment.

Duties and Responsibilities:

  • Execute and optimize paid marketing strategies across Brand & Non-Brand Search, Pmax, and Standard Shopping campaigns to achieve ROI and registration targets
  • Monitor, analyze, and report on campaign performance metrics, identifying trends and recommending actionable improvements
  • Collaborate with creative, content, and product teams to ensure consistent messaging and brand voice across all channels
  • Plan and implement experiments and conversion tests to drive category and revenue growth
  • Liaise with sales and business teams to understand and support evolving business needs
  • Work closely with business intelligence, CRM, product, and tech departments to troubleshoot tracking and reporting issues
  • Present campaign updates and performance insights to stakeholders across the business

Requirements:

  • Proven experience managing PPC campaigns for e-commerce or deals-focused businesses
  • Hands-on experience with Pmax and Standard Shopping campaigns for e-commerce platforms
  • Strong technical knowledge of Google Ads, Google Marketing Platform, Google Merchant Center, and Google Analytics
  • Excellent analytical skills with the ability to interpret data and translate insights into optimization strategies
  • Experience with SQL, Python, and advanced Excel functions (advantageous)

Please note: Due to the high volume of applications, only candidates selected for interview will be contacted. If you don't hear from us within two weeks, please consider your application unsuccessful at this time. We thank you for your interest in the role and wish you the best in your career search.

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