Brand and Community Specialist

3 weeks ago

Johannesburg, Gauteng, South Africa Eden Retreat Full time
About Us

We are an experience-driven retreat company that offers deep rest and rejuvenation for busy professionals in cities around the world. Our mission is to provide a sanctuary for overworked individuals to reset, recharge, and return to their daily lives with renewed clarity and energy.

The Role

We are seeking a creative, strategic, and self-motivated Brand & Community Specialist to help grow our brand, attract retreat attendees, and engage with our community. You'll play a vital role in establishing our online presence, running targeted campaigns, and building partnerships—all with a lean, resourceful approach.

Key Responsibilities
  1. Digital Marketing & Social Media
    1. Develop and execute content strategies for LinkedIn, Instagram, and Facebook, focusing on storytelling, wellness tips, and retreat promotions.
    2. Create and manage a content calendar to ensure consistent and engaging posts.
    3. Run targeted digital ad campaigns (LinkedIn, Instagram, Google Ads) within a budget, optimizing for lead generation and conversions.
    4. Monitor engagement, analyze data, and adjust strategies to maximize effectiveness.
  2. Website & Email Marketing
    1. Maintain and update our website with new retreat offerings, testimonials, and blog content.
    2. Write and send engaging newsletters to our email subscribers, sharing retreat updates, wellness insights, and success stories.
    3. Optimize website and email content for SEO and conversion.
  3. Partnerships & Outreach
    1. Identify and establish partnerships with companies, HR teams, coworking spaces, and wellness brands to offer corporate wellness retreat packages.
    2. Build relationships with influencers, thought leaders, and media outlets for guest articles, podcast appearances, and PR opportunities.
    3. Manage referral and ambassador programs to encourage word-of-mouth growth.
  4. Community Engagement & Customer Insights
    1. Foster an online community via social media groups and engagement initiatives.
    2. Collect and showcase client testimonials to build trust and credibility.
    3. Gather customer feedback to refine marketing strategies and improve retreat experiences.
Who You Are
  1. You have 2+ years of experience in marketing, digital strategy, or community management, ideally in the wellness, travel, or hospitality industry.
  2. You are resourceful and able to make an impact with a lean budget, finding creative ways to maximize reach and engagement.
  3. You have strong storytelling and content creation skills (writing, basic graphic design, or video editing a plus).
  4. You are familiar with social media advertising and have experience running targeted ad campaigns.
  5. You're comfortable working independently and taking initiative while collaborating closely with the founder.
  6. You're passionate about wellness, mindfulness, and creating transformative experiences.
Why Join Us?
  1. Flexible, remote work—perfect for freelancers or those with multiple projects.
  2. Creative freedom—help shape a brand from the ground up.
  3. Meaningful work—contribute to an experience that genuinely improves people's lives.
  4. Opportunity for growth—as we expand, so will your role and earning potential.
How to Apply

Fill out the application. You will hear from us if selected for an interview

#J-18808-Ljbffr

  • Brand Communications Manager

    2 weeks ago

    Johannesburg, Gauteng, South Africa Maruapula Brand Full time

    Maruapula Brand is a leading legacy architect trusted by clients for building operational competence and sustainability.About This JobThis is a contract hybrid role for a Social Media Manager at Maruapula Brand. The Social Media Manager will be responsible for managing social media marketing activities, communicating with stakeholders, developing content...

  • Communications Specialist

    2 weeks ago

    Johannesburg, Gauteng, South Africa Elite Search and Selection Full time

    Very exciting opportunity exists with this well established high end cosmetics brand for a Communications Specialist.Do you regard yourself as a Media, Digital and Influencer specialist? The Communications Specialist will be the brand's voice, shaping how people perceive the company. This will include managing, developing and driving brand positioning in the...

  • Brand Communications Executive

    1 week ago

    Johannesburg, Gauteng, South Africa Elite Search And Selection Full time

    We are looking for a highly skilled Brand Communications Executive to lead our communications strategy.This individual will be responsible for managing, developing, and driving brand positioning in the market, specifically in owned, earned, and paid Brand Media, Social Media, PR, and Influencer relations.Key responsibilities include building strong...

  • Marketing Communications Coordinator

    1 week ago

    Johannesburg, Gauteng, South Africa Maruapula Brand Full time

    Are you a creative and driven individual looking for a challenging role in social media marketing?Job DetailsWe are seeking a Social Media Manager to join our team at Maruapula Brand.The successful candidate will be responsible for:Developing and executing social media marketing campaigns.Creating and curating content that engages target audiences.Analyzing...

  • Brand Specialist

    3 weeks ago

    Johannesburg, Gauteng, South Africa Isilumko Staffing (JHB) Full time

    Job Purpose:The Brand Specialist will develop and implement brand strategies to ensure consistent market positioning, enhance customer loyalty, and support integrated media planning and buying. This role combines creativity, market analysis, and cross-functional collaboration to drive brand growth.Key Responsibilities:Brand Strategy: Adapt global strategies...

  • Product Branding Specialist

    1 week ago

    Johannesburg, Gauteng, South Africa Edge Executives Full time

    Job SummaryWe are seeking a talented Product Branding Specialist to join our team and drive marketing campaigns across digital & traditional platforms. The ideal candidate will have a strong background in marketing and branding, with excellent communication and project management skills.About the Role:Develop and execute brand strategies to promote products...

  • Digital Marketing Specialist

    1 week ago

    Johannesburg, Gauteng, South Africa Maruapula Brand Full time

    Maruapula Brand, a trusted legacy architect, specializes in building operational competence and sustainability for brands.Job OverviewThis is a contract hybrid role for a Social Media Manager at Maruapula Brand.The Social Media Manager will be responsible for:Managing social media marketing activities to increase brand visibility.Communicating with...

  • Brand Development Specialist

    3 days ago

    Johannesburg, Gauteng, South Africa beBee Careers Full time

    We are seeking a highly skilled Brand Development Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing marketing strategies that drive business growth and success.The ideal candidate will have a proven track record in marketing, preferably in a specialist role, and possess strong...

  • Communications and Brand Manager

    5 days ago

    Johannesburg, Gauteng, South Africa beBee Careers Full time

    This Communications and Brand Manager role is responsible for overseeing the management of the company brand and its positioning in the market. The ideal candidate will have a strong understanding of market dynamics and financial products, as well as excellent communication and stakeholder management skills.Key responsibilities include:Developing and...

  • Communication and Brand Ambassador

    1 week ago

    Johannesburg, Gauteng, South Africa Fempower Full time

    Fempower is seeking a skilled Communication and Brand Ambassador to spearhead our internal and external communication initiatives. This role requires a strategic thinker with exceptional writing, design, and project management skills.Key Responsibilities:Develop and execute comprehensive communication strategies to enhance Fempower's brand visibility and...