Senior E-commerce Social Media Specialist
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About the Role
Our client is seeking a highly skilled and results-oriented Senior E-commerce Social Media Specialist to join their vibrant marketing team in Rustenburg . This role demands a strategic thinker with hands-on expertise in managing and growing social media channels for an e-commerce business. You will be instrumental in creating impactful campaigns, fostering customer loyalty, and driving measurable sales through engaging content and data-driven optimization. The ideal candidate is passionate about social media trends and excels in a dynamic, fast-paced work environment within our North West based operations.
Key Responsibilities
- Lead the development and execution of creative social media campaigns that align with e-commerce sales targets and brand messaging.
- Manage day-to-day activities across all relevant social media platforms, including content creation, scheduling, and community engagement.
- Analyze campaign performance, identify key trends, and provide detailed reports with actionable recommendations to optimize strategy and budget allocation.
- Collaborate closely with the e-commerce team to ensure social media efforts support product launches and promotional activities.
- Stay abreast of the latest social media best practices, tools, and platform updates to maintain a competitive edge.
- Manage influencer collaborations and partnerships to amplify brand reach and credibility.
Requirements
- Minimum of 5 years of experience in social media marketing, with a significant focus on e-commerce.
- Demonstrated success in managing and growing social media accounts and campaigns that drive sales.
- Expertise in social media analytics, reporting, and performance optimization techniques.
- Excellent written and verbal communication skills, with a knack for crafting engaging copy and visual narratives.
- Proficiency in social media management software and advertising platforms.
- Strong understanding of SEO principles as they relate to social media content.
Benefits
- Attractive salary with performance-based incentives.
- Comprehensive benefits package including medical and retirement plans.
- On-site role in a modern office environment in Rustenburg.
- Opportunities for career advancement within a growing company.
- Regular team-building activities and a supportive workplace culture.