tertiary education consultant full time programmes

1 week ago

Boksburg, Gauteng, South Africa CTU Career Chatz Full time

Job title : Tertiary Education Consultants

Reporting to : Campus Business Development Manager, Sales Team Lead & National Business Development Manager

Salary : Basic salary, Petrol card for business related travel, Cell phone, Laptop, Commission & Incentives

Hours : 45 hours, Full Time, Normal Hours 08 : 00am to 16 : 30pm, Min two Saturdays per month 09 : 00am to 13 : 00pm or as required for school events / campus events

Location : At the allocated CTU Campus

Purpose of the position

Tertiary Education Consultants promote the CTU Brand; build relationships with TOP FEEDER schools as specified and confirmed by Head Office. They generate a marketing database by presenting to Grade 8 to 12 learners at various schools and events allocated to their region. They create promotional events and functions on campus to generate sales and are required to create a strong presence at the various schools and the surrounding campus region.

Responsibilities & Duties

  • Build relationships with key people at schools, including teachers, principals, parents, and prospective students.
  • Schedule and complete presentations to Grade 11 and 12 learners.
  • Create opportunities for first contact with learners from Grade 8 to 10.
  • Build relationships with funding and student loan organizations.
  • Address customer concerns and issues in a professional and timely manner.
  • Database and lead generation.
  • Responsible for booking school appointments with TOP FEEDER schools and presenting to Grade 11 and 12 learners, with potential extension to earlier grades.
  • Generate and manage data collection against a given target.
  • Ensure quick delivery of information cards to the campus after a presentation for prompt feedback to leads.
  • Create events and opportunities that will ensure high lead conversion.
  • Develop a customer service program on campus to ensure customer retention and minimize cancellations.
  • Work closely with the campus team, student advisors, and facilitators to maximize attendance at events that secure enrolments.
  • Drive overall marketing and generate enrolments.
  • Execute marketing plans.
  • Book appointments with schools, teachers, prospects, and their parents.
  • Liaise with student advisors as required for consultations and events.
  • Involved in the recruitment of students for the next year intake.
  • Mine and contact the career database.
  • Schedule appointments and consultations according to school and campus targets.
  • Maintain contact with the database for events as required.
  • Work against strict activity and financial targets.
  • Keep in touch with registered prospects monthly.
  • Register and enroll students monthly or quarterly against given targets.
  • Participate in awareness campaigns for the allocated region.
  • Attend and organize CTU CAMPUS events such as Open Days and Open Weeks.
  • Promote branding and awareness for CTU representation, collaborating with Campus and Senior management.
  • Market various school solutions to build strong school relations.
  • Attend trade shows and events to market products.
  • Maintain overall awareness and presence at schools, events, and in the region.
  • Promote the campus overall.
  • Create a CTU experience for current students that fosters a positive environment and referrals.
  • Devise marketing campaigns aimed at increasing product awareness and driving sales and profits.
  • Plan, organize, and execute marketing and sales programs.
  • Act as the point person for outside, inside, and partner sales teams.
  • Collaborate with marketing teams to create programs.
  • Support all company initiatives, providing actionable feedback and sharing best practices.
  • Engage in effective lead generation through school relations.
  • Generate leads and secure sales.
  • Plan roadshows and enrolment drives at various distant locations.
  • Communicate product and service value to customers effectively.
  • Improve forecast performance through understanding demand assumptions.
  • Stay informed about industry trends, competition, and new opportunities.
  • Develop field-marketing plans to enhance sales and profitability.
  • Assist in planning and scheduling marketing campaigns, tradeshows, conferences, and industry meetings.
  • Recommend innovative marketing techniques based on changing demands.
  • Provide sales support and guidance for product positioning.
  • Regularly monitor field-marketing programs for efficiency and effectiveness.
  • Be energetic, hardworking, and effective in communication with teachers, prospective students, current students, and sponsors.
  • Conduct research on local competitors.
  • Maintain records of marketing workbooks, stats, and CRM.
  • Monitor and manage expenditures.
  • Recommend marketing techniques based on business demands.

Work standard

The Tertiary Education Consultant is highly presentable and fluent in more than one language as required for the relevant region. A CTU career marketer is a positive, influential individual who is always on time, well-prepared, and knowledgeable. They maintain high standards and communicate professionally. The Tertiary Education Consultant is a CTU brand ambassador and should always represent the brand according to the image set by the Executive management team.

Experience

  • Experience in academic advising or related careers in post-secondary education is preferred.
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