B2B Marketing Manager

2 weeks ago


Pretoria, South Africa Bizcommunity Full time

Overview We are niched in the communications industry with offices in Johannesburg and Cape Town from where we service all of South Africa, Africa, the Middle East, Europe and the rest of the world. Position B2B Marketing Manager Company Company: Ad Talent Africa Location: Pretoria Job level: Mid / Senior Type: Permanent Remuneration: R Who are we We are a leading player in the ICT sector, delivering innovative technology solutions that empower businesses to perform at their best. Who are we looking for An experienced B2B Marketing Manager with a strong understanding of the ICT and / or Telco industry. You're commercially minded, digitally savvy, and passionate about creating marketing strategies that drive brand awareness, lead generation, and measurable results. What will you do Develop and execute B2B marketing strategies that drive awareness, engagement, and growth. Partner with agencies and internal teams to deliver integrated marketing campaigns, events, and account‑based marketing initiatives. Manage brand and digital content, ensuring consistency across channels. Plan and oversee communications and content calendars to support lead generation goals. Use SEO, analytics, and keyword insights to strengthen digital performance and brand visibility. Create compelling content that resonates with business audiences and positions the company as a trusted ICT partner. Track performance, measure ROI, and continuously optimise campaigns for success. What will you need 7–10 years' experience in B2B marketing, ideally within ICT, technology, or telecommunications. Proven track record in developing and implementing successful marketing and communication strategies. Strong understanding of digital channels, content marketing, and lead generation. Experience managing agency partners and cross‑functional teams. Solid business acumen with a customer‑centric, digital‑first mindset. Excellent communication, analytical, and presentation skills. #J-18808-Ljbffr


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