Sales Manager

2 weeks ago

Randburg, South Africa Richfield Full time

Richfield and AAA School of Advertising is seeking a dynamic Sales Manager to lead our B2C sales operations at our Johannesburg campus. This role presents an opportunity to make a meaningful impact on education while driving revenue growth across both contact and distance learning platforms throughout Johannesburg’s key educational catchment areas. Key Responsibilities Build, lead and manage a motivated sales team including team leaders, schools marketers, and student advisors. Set clear targets, manage performance, and monitor activities to ensure revenue objectives are consistently met. Execute effective sales strategies aligned with Richfield and AAA’s growth objectives. Maintain a talent pipeline by collaborating with HR on recruitment and writing vacancy advertisements. Organize staffing schedules and shift patterns to optimize team coverage and meet customer demand. Performance Management Monitor, analyze, and plan improvements to team performance. Provide coaching, training, and mentorship to sales team members. Implement both informal and formal performance management processes as required. Assess team leaders and agent performance against KPIs. Conduct random monitoring of customer engagements to improve quality and track performance. Produce daily reporting dashboards on productivity and sales pipeline. Forecast and analyze data against budget figures weekly/monthly. Generate comprehensive reports on sales performance and operational costs. Ensure inbound leads are actioned within prescribed timelines. Maintain up‑to‑date knowledge of industry developments and market trends. Collaborate with marketing department to support lead generation campaigns. Develop and manage direct marketing activities. Coordinate school outreach initiatives to strengthen Richfield and AAA’s presence in education markets. Ensure high standards of service delivery to customers. Handle complex customer complaints effectively and efficiently. Equip sales team with knowledge and skills to address customer inquiries and escalate issues appropriately. Training & Development Oversee onboarding of new agents including product knowledge and systems training. Develop existing agents and supervisors with clear development plans. Ensure all team members are fully trained on current promotions and offerings. Drive continuous improvement and professional development across the team. Qualifications & Experience Bachelor’s degree preferred. 2‑3 years of B2C sales management experience. Proven track record of meeting revenue targets and growing sales. Strong team leadership skills with experience developing and motivating sales staff. Analytical ability to track performance metrics and implement improvements. Experience in the education sector is advantageous. Excellent communication and interpersonal skills. Seniority Level Mid‑Senior level Employment Type Full‑time Job Function Sales and Business Development #J-18808-Ljbffr

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