Copywriter

3 weeks ago


Cape Town, South Africa Ctg Full time

About CTG CTG was established almost 20 years ago, in Afghanistan. We currently operate in 35 countries and have approximately 11, staff members committed to goodBut do you know who we are? What we do We provide tailored Human Resources and Staffing Solutions that support critical global initiatives across Humanitarian and Development sectors, and are now strategically foraying into new industries, including Construction, Energy, and IT, with a focus on high-risk regions. Here is a list of services we offer: Staffing solutions and HR management services Monitoring and evaluation Fleet management and logistics Facilities management Sustainability and Communications Advisory Election monitoring and observation IT professional services Medical assistance Visit to find out more. Key Responsibilities Content Creation: Write a wide range of content, including blogs, website copy, mailers, brochures, and more, ensuring consistency with brand voice and messaging. Work closely with the Head of Content to develop content that supports broader creative and strategic goals, including reach, SEO optimisation and memorability. Source and suggest suitable images to enhance writing, ensuring pieces cohere and make an impact as a whole. Idea Generation and Innovation: Contribute to brainstorming sessions for content calendars, campaigns and strategies, bringing fresh ideas and creative solutions to the table. Research ways of working, marketing best practices and process improvements to contribute to team efficiency and efficacy. Content Review: Present polished, accurate and carefully crafted content for review, ensuring writing is proofread, meets style and brand guides and presents an accurate and compelling message in accordance with CTG Creative's quality standards and clients' needs. Collaborate with the Head of Content to review and refine content, taking on feedback to apply as needed across projects. Adaptability and strategic thinking: Write content that meets the needs of different brands and formats, adapting tone and style as required. No two brands should sound the same. Always consider the purpose and goal of content, ensuring it meets its purpose and furthers the content and brand strategy. Approach pivoting with an open mind and alacrity. Time and Project Management: Manage multiple content projects simultaneously, ensuring deadlines are met and work is delivered to a high standard. Upload blogs and maintain website copy. Upload blogs to the client's websites as needed, ensuring that they are formatted correctly and optimised for SEO. Keep brand websites up to date with changes and new information, always considering the broader brand narrative and story to ensure we are representing our brands accurately and persuasively. Reporting: This role reports to the Head of Content. Team management: This role has no team management. Position Requirements Core Competencies & Skills: Bachelor's degree in communications, marketing, English, Journalism or related field . 2-4 years' experience in professional copywriting, content creation or editorial work. Proven ability to craft compelling long‑form and short‑form content (blogs, brochures, mailers, websites, social media). Demonstrated experience developing and adapting content for multi‑brand environments, ensuring distinct voices and consistency. Strong research and storytelling skills with a journalistic mindset to translate complex topics into clear, persuasive copy. Knowledge of SEO best practices and optimising content for digital platforms. Detail‑oriented writer and editor with excellent grammar, proofreading and adherence to brand / style guides. Creative thinker with strategic awareness, capable of aligning content to brand goals and audience needs. Basic design skills and know‑how (in Canva) beneficial. Ability to self‑start, problem‑solve, and work under pressure. Why Join Us Work across multiple dynamic companies in sectors that matter – from humanitarian work to leadership development and clean water innovation. Be part of a supportive creative team at our Cape Town office. 30 days' annual leave, comprehensive medical aid. #J-18808-Ljbffr


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