Product Manager

Found in: Talent ZA 2A C2 - 2 weeks ago

Johannesburg, South Africa Prostaff Holdings Full time
Minimum requirements for the role:
  • A minimum NQF6 is required.
  • A relevant bachelors degree is preferred for this role.
  • Previous commercial marketing- and product management experience in haematology and clinical chemistry solutions with proven knowledge and expertise in the South African private and public IVD industry.
  • Must be highly skilled and experienced in different pricing models pertaining to instrument placements/reagent rentals/lease agreements for customer contracts and tenders.
  • Previous experience in strategy development and new business development is required for this role.
  • Must be proficient in Microsoft Office (Excel, Word and PowerPoint).
  • Must have existing relationships with KOLs critical.
  • Must have an understanding of public and private reimbursement mechanisms.
  • Previous experience in coagulation and chemiluminescence immunoassay solutions would be advantageous.
The successful candidate will be responsible for:
  • Developing in line with supplier- and management directives, marketing, product and brand awareness plans to achieve the targeted product positioning, product life cycle, pricing, promotional and profitability strategies in line with internal and external targets.
  • Developing marketing strategy and execution of plans for the assigned products to influence and drive marketing, sales and pricing strategies.
  • Adopting and developing a marketing plan based on the segmentation of customers.
  • Owning the portfolio of sales enablement materials including customer-facing and internal information ensuring key messaging and positioning is consistent and complies with supplier directives.
  • Maintaining a pulse on the competitive landscape and making recommendations to strengthen value propositions and differentiators.
  • Planning and organising presence and attendance at relevant exhibitions, conferences, and symposia.
  • Providing sales, application specialists and technical services teams with regular and relevant product information and competitive insights.
  • Reviewing sales performance of assigned portfolio specific to regions and accounts and providing recommendations to drive improved sales performance.
  • Reporting and communicating the progress of monthly/quarterly/annual initiatives to internal and external stakeholders.
  • Completing and reviewing weekly/monthly, product inventory demand forecasting timeously and accurately to minimize stock write-offs.
  • Maintaining and continuously improving the quality system and achieving quality objectives through daily actions.
Salary package, including benefits, is highly negotiable depending on experience gained.

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