Tiktok Shop And E-Commerce Manager

We're looking for a TikTok Shop and E-Commerce Manager to own and scale the TikTok Shop presence and broader e-commerce ecosystem for a fast-growing better-for-you snack brand. You will manage TikTok Shop end to end, run creator and affiliate programs with a direct focus on revenue, launch and optimize paid ads across multiple platforms, and expand what works on TikTok into Shopify, Amazon, Walmart, Faire, and other wholesale channels.

This is a senior, execution-focused role. You must come in as a TikTok expert with a proven track record of driving revenue through TikTok Shop. This is not a role for someone learning TikTok on the job. If you have built TikTok Shop into a meaningful revenue channel before, understand the full stack from creator strategy to paid ads to listing optimization, and can operate without established processes, this role is a strong fit.

Why You'll Want to Join

• You will be paid in USD (bi-monthly: every 15th and 30th)
• Paid Time Off in accordance with company policy
• Observance of Holidays per company guidelines
• 100% remote setup so you can work wherever you're most productive
• This role requires availability during US business hours
• Own the full TikTok Shop and e-commerce function for a growing CPG brand with real retail traction
• High-ownership role with direct accountability for revenue performance across multiple channels

What You'll Work On

TikTok Shop Ownership

• Own TikTok Shop end to end including product listings, pricing, promotions, storefront management, and creator strategy
• Drive revenue through both organic content and paid ads on TikTok
• Manage and scale the creator and affiliate program with a clear focus on sales output, not just content volume
• Expand successful TikTok strategies into other e-commerce channels as they are proven

Paid Advertising

• Launch, manage, and optimize paid advertising across TikTok, Amazon, Walmart Marketplace, Google Ads, and other relevant channels
• Monitor and improve key performance metrics including ROAS, CAC, conversion rate, and AOV
• Make fast, data-driven decisions and iterate quickly based on performance
• Manage and optimize product listings across Shopify, Amazon, Walmart, Faire, and other wholesale platforms for conversion and discoverability
• Identify opportunities for bundling, merchandising, and pricing optimization across channels
• Manage inventory flow across channels to prevent stockouts and overages
• Expand learnings from TikTok into the broader e-commerce stack

Reporting and Performance Analysis

• Analyze performance data across all channels and provide clear, actionable recommendations
• Maintain consistent reporting with insights that directly inform decisions and improve results
• Track and report on conversion rates, ROAS, CAC, AOV, and channel-level revenue contribution

What You Bring

• Proven track record managing TikTok Shop with measurable, attributable revenue results
• Deep expertise in TikTok including content strategy, creator management, affiliate programs, and paid ads
• Hands-on experience scaling TikTok Shop from early stage to meaningful revenue
• Experience managing at least one additional platform such as Amazon, Walmart Marketplace, or Shopify
• Strong performance marketing background with direct experience running and optimizing paid ads
• Data-driven with the ability to make fast decisions and iterate without waiting for perfect information
• Comfortable operating in a fast-paced environment without established processes
• Strong ownership mentality with full accountability for results

Nice to Have

• Experience in CPG, food and beverage, or better-for-you consumer brands
• Familiarity with Faire or wholesale e-commerce platforms
• Background managing Amazon Seller Central or Walmart Seller Center independently
• Experience building creator or affiliate programs from scratch rather than inheriting existing relationships

Application Process Overview

Application Process Overview

Our comprehensive selection process ensures we find the right fit for both you and our clients:

• Initial Application - Submit your application and complete our prequalifying questions
• Video Introduction - Record a video introduction to showcase your communication skills and work experience
• Role-Specific Assessment - Complete a homework assignment tailored to the position (if applicable)
• Recruitment Interview - Initial screening with our talent team
• Executive Interview - Meet