National Sports Marketing Manager

6 hours ago

Bloemfontein, Free State, South Africa Placements24 Full-time

About the Role

Our client is revolutionizing how sports are marketed and experienced, and they are looking for an innovative National Sports Marketing Manager to lead their strategy from a fully remote position. This role is responsible for developing and executing comprehensive marketing campaigns across all platforms to drive brand awareness, fan engagement, and participation in various sports initiatives nationwide. You will work closely with sponsorship partners, media outlets, and internal teams to create compelling narratives and activate marketing strategies that resonate with target audiences within the Leisure & Sports industry. This is a key leadership role for a visionary marketer passionate about sports.

Key Responsibilities

  • Develop and implement national marketing strategies and campaigns for diverse Leisure & Sports properties and events.
  • Manage brand positioning, messaging, and all communication efforts across digital, social media, traditional advertising, and PR channels.
  • Oversee the creation of engaging marketing content, including videos, articles, and social media updates.
  • Collaborate with sponsorship teams to ensure effective activation of partner agreements and deliver value.
  • Analyze market trends, competitor activities, and campaign performance data to optimize strategies and maximize ROI.
  • Lead and mentor a remote marketing team, fostering a collaborative and results-driven culture.

Requirements

  • Extensive experience in sports marketing , brand management, or integrated marketing communications.
  • Proven track record of developing and executing successful national marketing campaigns.
  • Strong understanding of digital marketing, social media strategy, and content creation.
  • Excellent analytical, strategic thinking, and leadership skills.
  • Ability to thrive in a remote work environment and manage cross-functional teams effectively.

Benefits

  • Highly competitive salary with significant performance bonuses.
  • The ultimate flexibility of a fully remote role, allowing you to work from anywhere.
  • Comprehensive healthcare, dental, and vision insurance.
  • Generous budget for professional development and attending industry events.
  • The chance to shape the marketing future of a leading organization in the Leisure & Sports sector.