Customer Marketing Manager
2 weeks ago
International market leader in Premium brands is seeking to employ a CMM to join their ever growing team
Develop, implement and analyze customized shopper marketing plans on different brands toward all wholesale, pharmacy, groceries and forecourts customers to meet the companys business goals and to reach each sell-in / sell-out target throughout the year.
Key Responsibilities
In-store Brand Activations: coordinate (in-store) brand activations in collaboration with Brand Marketing, Finance and Sales teams (including all administrative tasks, planning and reviews)
Manage sampling plans for all the Brands with sampling budget, including post campaign analysis (CPC, ROI)
Develop Joint Business Plans in major customers for the main seasons (Christmas, Easter)
Manage account and ongoing/day-to-day interaction with storage and transportation supplier, ensuring a high degree of service implementation. Capable of challenging quotes and investment to ensure a high ROI for the company.
Managing large marketing budgets and ensuring alignment with company targets.
Abilities to find alternative suppliers to challenge the cost, with the same high-quality standards
Skills and Competencies
Excellent communication, presentation and negotiation skills
Great attention to detail and highly organized
Excellent interpersonal skills, able to build relationships and influence at all levels internal and external
High level of initiative, able to drive projects independently and able to work under pressure and meet tight deadlines
Passionate and driven, with up to date knowledge of cutting-edge marketing techniques
Knowledge of and proficiency in Microsoft Office (specifically Excel, Word and Powerpoint)
Excellent presentation skills in English
Requirements:
BComm Degree or suitable tertiary qualification
Previous experience in an FMCG environment, ideally Sales or Marketing (minimum 3 - 5 years)
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