Social Media Manager

4 weeks ago


Cape Town, South Africa HR Genie Full time

Our client is looking for a Social Media Manager. This role is responsible for developing and executing social media strategies that engage and build relationships with the company's target audience. This includes creating and sharing engaging content, optimizing social media pages, moderating user-generated content, analyzing social data, and collaborating with other departments to manage reputation and coordinate actions.

Responsibilities:

  • Develop and execute social media strategies that align with the company's overall marketing goals

  • Create and share engaging content that resonates with the target audience

  • Optimize social media pages for search and engagement

  • Moderate user-generated content and respond to comments and questions

  • Analyze social data to track performance and identify trends

  • Collaborate with other departments to manage reputation and coordinate social media activities

  • Stay up-to-date on the latest social media trends and best practices

Key Skills:

  • Experience with DTP and social media/marking software

  • Knowledge of social media platforms, such as Facebook, Twitter, Instagram, and LinkedIn

  • Ability to work under pressure and meet deadlines

  • Strong attention to detail

Qualifications:

  • Bachelor's degree in marketing, communications, or a related field

  • 3+ years of experience in social media marketing

  • Strong writing and editing skills

  • Proven ability to create and manage social media campaigns

  • Experience with social media analytics tools

  • Excellent communication and interpersonal skills

  • Ability to work independently and as part of a team



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