Art Director

2 weeks ago


Johannesburg, Gauteng, South Africa TBWA South Africa Full time

Art director

  • Producing campaigns that have an instant and positive impact on the consumer in order to promote the product or brand being advertised.
  • Produce innovative ideas for the visual elements of an advertising campaign in all kinds of media.
  • Demonstrate an understanding of technical knowledge such as artistry, photography, typography, print, Mac skills InDesign & Illustrator etc to support their work.
  • Generate original visual ideas that meet the client's expectations.
  • Work on a number of campaigns and always strive to meet tight deadlines.
  • Receiving and Interpretation of briefs.
  • Work closely with the junior copywriter to generate creative ideas and concepts to fulfil the client brief.
  • Demonstrate a willingness to amend, revise, redevelop adverts or campaigns in response to feedback from the creative director, client service team or the client.
  • Demonstrate an ability to explain your thought process of your work.
  • Present work internally and externally in a clear and professional manner.
  • Assist in developing a presentation which includes rationale, reference and any supporting argument to sell the work.
  • Produce sketches/storyboards, roughs/scamps to effectively communicate the idea to the client.

Client Relationship

  • Familiarise yourselves with the clients products and services, the target audience and competitors' activities

Business Knowledge

  • Demonstrate an interest in social and cultural trends as well as keep abreast with the developments in the industry.
  • Demonstrate an understanding of target audience and business that the advert is aimed at.
  • Manage projects/campaign effectively and work within allocated hours.

Team Leadership

  • Work closely with relevant teams, ensuring effective communication and management of teams' expectations.
  • Work with account teams to understand the clients' brand and manage projects in a way that will support the delivery of the brand.
  • Actively encourage and facilitate collaboration within the team and other departments within the agency.
  • Actively support and involve team members at the appropriate time to resolve issues.
  • Demonstrate a willingness to work extra hours with the team to produce awardwinning work.

VALUES

  • Creativity
  • Courage
  • Collaboration
  • Graphic Design/Fine Arts tertiary qualification
  • 3 Years advertising experience

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