Social Media Content Manager

2 weeks ago


Midrand, Gauteng, South Africa Pollock and Associates Full time
Social Media & Content Manager Retail

Midrand - Gauteng - South Africa

ESSENTIAL QUALIFICATIONS AND ATTRIBUTES REQUIRED

  • A marketing degree
  • Previous experience in digital marketing, social media or advertising
  • Previous experience and understanding of the lifestyle category and market segment
  • Knowledge of the market
  • Willingness to work extended hours
  • Good organisational skills and a high degree of accuracy are required
  • Exceptional at building and presenting concepts/programs for clients and new business opportunities
  • Deep project management understanding
  • Proven success working in fastpaced, supercollaborative team environments
  • Excellent understanding of all digital marketing platforms and their purpose
  • Passion for digital marketing
  • Digital brief management
  • Meticulous attention to detail.
  • Familiar with design principles.
Copy Writing & Content Creation must have experience in the following:

  • Sourcing, writing, and editing interesting content.
  • Image sourcing and development (including briefing design teams):
  • Design and image editing is a big plus (i.e. Adobe Photoshop and Illustrator skills).
  • Thorough understanding of digital image and video deployment (including an understanding of acceptable quality and standards).

Social Media must have experience in the following:

  • Community management, across popular social media platforms (including Facebook, Twitter, Instagram, LinkedIn, and Google+)
  • Managing all company's internal Social Media Platforms
  • Social media content production and management (including planning editorial calendars and campaign plans, sourcing and production of content and publishing content):
  • This would include Live Event social media content publishing.
  • Developing and managing paid social media marketing including:
  • Facebook,
  • Twitter,
  • Instagram,
  • LinkedIn,
  • Google+,
  • YouTube and
  • All emerging platforms).
  • A working knowledge of the principles of SEO, including keyword research. Knowledgeable in the principles of Search and Social.
  • Thorough understanding of social media platform guidelines and policies.
  • Developing and managing database growth strategies.
  • List management.
Reporting & Analysis must have experience in the following:

  • Reporting, analytics, and analysis for all relevant social media platforms.
  • Reporting, analytics, and analysis of Google Analytics.


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