Social Media Specialist: Luxury Hotels

2 weeks ago


Johannesburg, Gauteng, South Africa Viv Gordon Placements Full time

We have an exciting opportunity for a dynamic mid-weight Social Media Specialist to join the young, vibey team at an upscale hospitality property and real estate company based in Sandton, Johannesburg.

We're looking for a Social Media expert with in-depth knowledge of Meta, Facebook, Instagram, TikTok, YouTube and LinkedIn. In this fun-tastic role you will be responsible for Social Media planning, management and reporting. This role supports the Marketing team by coordinating projects and implementing them.

Experience with planning and implementing Paid Social is a must, as is a keen eye for photography and videography with an up-to-date smartphone.


Responsibilities:

  • Plans, Controls and Manages the company's Social Media platforms
  • Creates all content (using own phone), plans and schedules posts, community management (3hour turnaround), administration of influencer programme and all social competitions and/or partner activations
  • Content creation & curation for LinkedIn, Tik Tok, Instagram, Facebook, YouTube shorts and creating a library for Social Media
  • Run all paid Social Media campaigns, and ensure campaign delivery against revenue goals and Key Performance Indicators
  • Daily monitoring of campaigns, ensures all correct revenues and media costs are reported monthly
  • Analysing the company's Social Media strategy and making recommendations for improvements
  • Researching Social Media trends and informing management of changes that are relevant to the company's activities
  • Evaluating and responding to collaboration requests
  • Supporting PR efforts: coordinating review stays between GMs and PR agency
  • Marketing Admin: generating POs; recording digital spend, reconciliations, follow ups with the Finance team to coordinate payment.

Requirements:

  • Matric with relevant Marketing qualifications
  • 45+ desired years of experience in Social Media marketing, digital or Social Media environments
  • Minimum 3 years' experience managing Paid Social Media campaigns essential
  • Experience in managing Digital campaigns with performance driven goals
  • Experienced superuser of key Social Media platforms (Facebook, Instagram, Tik Tok, LinkedIn)
  • Must know how to work with budgets and how to allocate them effectively
  • Excellent knowledge of Microsoft Office products (Word, Excel, PowerPoint, Databases)
  • Attention to detail essential
  • Administrative duties
  • Excellent organisational and time management skills
  • Excellent command of the English language (will be required to write copy and proofread)
  • Ability to work in fastpaced deadline driven environment
  • Own, reliable transport to be able to go to the hotels to create content
  • An uptodate smart phone
  • This role requires Community management which happens outside of normal working hours to respond to urgent posts, reshare time sensitive content and therefore includes weekends, working offsite
  • Based in Sandton but local travel may be required from time to time.

City:
Johannesburg

Country:
South Africa

Level of Expertise:
Mid

Remuneration:
Negotiable

Reference Number:
#Tam699

Tamara Wolpert:

GM & Consultant

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