Senior Manager

1 month ago

Gauteng Johannesburg, South Africa Baker McKenzie Full time
Baker McKenzie’s job vacancy, Career and Recruitment

Job title : Senior Manager – Social Media jobs in Gauteng

Job Location : Gauteng, Johannesburg

Deadline : April 01, 2024

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Main Responsibilities:

Develop and execute a social media strategy that drives brand awareness and cultivates a community across key channels  Manage Baker McKenzie’s global social media channels, primarily LinkedIn, Facebook, Twitter, and other relevant platforms, with a particular focus on LinkedIn. Create dynamic multimedia content by collaborating with our in-house design and digital content teams Oversee the creation and scheduling of an optimal social media content calendar  Act as the go-to social media expert internally and externally to suggest the best ways to maximize impact and strengthen reputation Build the social media profiles of our global leadership team to help strengthen their personal brands Collaborate with the content team to create social media campaigns to support the firm’s global thought leadership initiatives    Advise on paid media strategies, working with our Digital team and external agencies, as required Analyze and report on social media activity, audiences and demographics, success of campaigns, and learnings Issue and implement recommendations for optimization based on metrics Provide social media advice, guidance, and support for BDMC colleagues and other internal stakeholders to ensure content follows best practices Proactively provide insight into trending topics and competitor activity on social media  Support the broader digital channel functions to deliver a best-in-class digital experience

Skills and Experience:

Strong relevant experience in digital marketing and brand social media marketing  Knowledge and operational experience of social media platforms (LinkedIn, Facebook, Twitter, Instagram, YouTube, etc.) and relevance of each in a business context Proficiency in web-based content management systems  Experience in digital reporting and analysis Experience working in B2B professional services and adhering to  corporate brand guidelines Comfortable working as part of a global team based across multiple offices Knowledge and experience with bespoke marketing tools + platforms Experience executing paid social media campaigns Ability to multitask and work well under tight deadlines in a busy environment, responding to requests and project briefs on time Strong understanding and experience of multi-channel marketing Experience implementing go-to-market, digital-first strategies and tactics Strong analytical skills and attention to detail Excellent written and verbal English communication skills Strong reputation management skills

*Media / Advertising / Branding jobs in south africa

*Senior Manager – Social Media in Johannesburg

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