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Creative Lead

2 weeks ago

Pietermaritzburg South Africa Pronel Personnel Full time

Exciting opportunity available witha  leading manufacturing concern, looking to recruit a Creative Lead to join their marketing team. This is a senior-level design role responsible for driving the visual expression of the brand across all touchpoints. The successful candidate will combine strategic thinking with hands-on creative execution, ensuring all output aligns with brand vision, marketing objectives, and business goals. Key Responsibilities Creative Strategy: Define and evolve the brand’s visual identity across digital, print, and experiential channels. Lead creative ideation and execution for campaigns, product launches, and brand initiatives. Champion innovation in design, animation, and multimedia storytelling. Design Execution: Produce high-impact design work, including digital assets, video content, social media visuals, presentations, and product collateral. Apply UX/UI principles to enhance the user experience across digital platforms. Oversee design projects to support marketing goals. Collaboration & Communication: Partner with the Marketing Manager to align creative execution with campaign timelines and deliverables. Work cross-functionally with internal teams and external agencies to support business needs. Present creative concepts and recommendations to stakeholders. Project & Resource Management: Manage multiple projects simultaneously, balancing strategic priorities with design execution. Brief and manage external designers, photographers, videographers, and other creative vendors. Maintain an organised digital asset library and ensure version control. Qualifications & Requirements Bachelor’s degree in Design or a related field. 8+ years of graphic design experience with proven leadership in creative roles. Strong portfolio showcasing digital design, videography, and campaign work. Proficiency in Adobe Creative Suite and other relevant design tools. Experience in fast-paced, brand-led environments with cross-functional collaboration. Strategic thinker with exceptional attention to detail and design excellence. Collaborative, adaptable, and proactive problem solver. Excellent communication, presentation, and stakeholder management skills. Valid driver’s license. This is an exciting opportunity for a creative leader to shape and elevate the visual identity of a dynamic brand while leading innovative campaigns across multiple channels.