Copywriter (Digital Marketing & B2B) (South Africa)
7 days ago
While WebFX and our subsidiary companies, such as Nutshell CRM, , and TeamAI, are growing rapidly, we are committed to growing strategically and sustainably, and that starts with growing our team of the #BestCoworkers - that's where you come in
We're looking for people to join our mission to provide world-class full-funnel revenue marketing solutions to mid-size businesses worldwide, We are passionate about what we do, we're committed to driving business growth for our clients, and we're on the hunt for people just like you, who take pride in their work and want to be part of a company that does too.
Why Choose WebFX?
We're proud to offer the same great culture and a comprehensive set of benefits to our team members no matter where in the world they're based. In addition to very competitive base pay, we also offer company profit-sharing, performance bonuses, and health insurance (including dental, vision, remote doctor, etc.). To aid in your success, we also provide world-class industry training, long-term career track opportunities, and ongoing learning bonuses (yes, you can get paid to learn), along with numerous other benefits
Some of the additional benefits our FXers enjoy include:
- No matter where you are located or your position, WebFX offers long-term stability to all of our FXFamily members. Many of our global team members have been with WebFX for 10+ years, and we're hoping you can be too - We put our people first; it's as simple as that. You're never on your own - when you run into inevitable challenges, we're there to support you along the way - Long-lasting relationships with both clients and team members due to consistently low turnover rates, which are simply unheard of in our industry because, again, we put our people first. - Save your time and money by skipping the commute to an office. This role allows you to work from the comfort of your home - Fully equipped in-home office setup including computer, dual large monitors, headset, seriously fast internet, generator, and more - Unrestricted access to our proprietary software/platforms that our internal R&D team has developed for our team's exclusive use, in addition to access to the many 3rd party tools and software we utilize internally in order to WOW our clients. You can learn more about just some of our proprietary tools here. - Be part of a rapidly growing company that, at the same time, only partners with clients who share our values. - Merit-based promotional structure. - Annual merit-based compensation increases - We have a very strong commitment to giving back globally - in fact, it's one of our values here at WebFX. As a member of our FXFamily, you get to be a large part of that simply by achieving your goals - since 2014, we've committed to donating globally through our FXBuilds program. You can learn more about that here - When you join WebFX, you don't just join a company; you join a community We value all of our team members the same, regardless of their position or where they call home. We truly look forward to learning about you and your background, and we will be there to celebrate the milestones in your life together, no matter how big or small
What You'll Get
World-Class Training and Ongoing Career Development
- No matter your level of experience, our "Bootcamp" training program is provided for all new WebFX "family members" to learn, grow and develop in and out of the office with the hard skills necessary to be successful in their position. - Training doesn't stop after your initial training period, we offer career development training and monthly Lunch-and-Learns with our state-of-the-art training amenities to facilitate departmental training, industry-related updates, and more - FXLearns program – where you get incentives for taking advantage of our countless industry training resources - With a track record of serving over 1,500+ clients, we've been able to truly master our processes and procedures, and we'll train you on them - no need to develop how to do things (unless you want to help us continually improve that process), because we refuse to ever stagnate, we are always pushing to make those processes 1% better too
Opportunities for Growth
WebFX has doubled in size over the past 5 years, and merit-based promotional opportunities are abundant if you're meeting or exceeding position performance metrics. We believe in growing and promoting our internal team first and foremost. In fact, 95% of our promotions are internal All team members have a very clearly defined progression path, so you know exactly what is expected of you so you can put your career in your own hands.
What's more, you're not expected to know it all - we believe in continually striving to be an expert in your subject matter of expertise, so while we will purposely challenge you to grow in your niche, we are a full-service agency that has experts in other departments that handle everything else - from link building, to social media, to web design, and web development. This is done so you can truly master your trade.
About the Role
We're seeking a passionate and detail-oriented Copywriter with strong SEO and content writing experience to join our growing remote writing team for a long-term partnership.
You'll have the opportunity to write for 1,600+ clients &/or publishers and diverse industries and craft content that aligns with each client's unique voice, style and goals.
If you thrive working independently from home and producing high-quality writing across various formats, we'd love to hear from you.
What You'll Do Write and self-edit a wide array of content types, including: - Blog posts and articles (SEO-driven, long-form) - Sales copy and service-page copy (persuasive, conversion-focused) - Website and landing page copy - Product descriptions for e-commerce sites - Middle- and bottom-funnel content (MOFU/BOFU) content - Longform thought leadership and "skyscraper" content - Social media and email marketing copy (as part of integrated campaigns) Conduct independent research to ensure factual, original, and authoritative content. Work with client opportunities spanning 1,000+ publishers on the web/in media, across digital, B2B and niche industry sectors. Adapt writing to different brand guidelines, tones, and audience personas. Manage a steady workflow of writing assignments while maintaining high-quality output in a 40-hour remote, work from home schedule. Collaborate virtually with project managers and editors to deliver polished content on deadline.
What We're Looking For
Desired Skills & Qualifications 18+ months of professional writing experience in any industry (agency, in-house or freelance). Exceptional written communication skills — you write clear, engaging, error-free copy. Background across any and all industries, particularly digital marketing and B2B experience. Strong ability to assume a client's voice and style, adapting to various brands and audiences. Fully available for 40 hours/week of remote work. Independent, deadline-driven, and detail-oriented with excellent time management skills to manage assignments, deliverables and deadlines autonomously. Comfortable working as an independent contractor in a remote setup and working with a variety of content types and clients.
Skills and Competencies SEO Copywriting Content Marketing Digital Marketing Writing Blog Writing B2B and B2C Content Longform Writing Brand Voice & Tone Adaptation Research & Fact-Checking Editing & Proofreading Time Management Remote Collaboration Communication Skills
Tools & Platforms Experience with or ability to learn: Google Docs / Microsoft Office WordPress / CMS Grammarly / Hemingway SurferSEO / Clearscope / Ahrefs / SEMrush Task management tools; Basecamp, ClickUp, Trello, Asana, etc.
Location This is a fully remote WFH role
Why Join Us Fully remote, work from home schedule (40 hrs/week). Long-term partnership with a global digital marketing leader. Opportunities to write for diverse industries across 1,600+ clients &/or publishers. Supportive team of editors, copywriters, and project managers. Competitive benefit package and company initiatives.
How to Apply To be considered, please submit your resume or CV (in English) along with writing samples or a link to your portfolio.
We look forward to reviewing your work and potentially welcoming you to our remote writing team.
#LI-Remote Compensation
Negotiable, based on experience Annual merit-based increases
Working Hours
Asia (Philippines, Indonesia, etc): This position requires overlapping hours from 3:30 PM - 12:00 AM PH Time, Monday - Friday.
Africa / Europe (excluding South Africa and the British Isles): This position requires overlapping hours from 6:00 AM EST - 2:30 PM EST, Monday - Friday. The 40 hours of work doesn't include any lunch or breaks.
South Africa: -10:00 AM - 7:30 PM SAST, Monday - Thursday -10:00 AM - 5:00 PM SAST, Friday.
British Isles (UK, Ireland, Scotland, etc): This position requires overlapping hours from 10:00 AM - 6:30 PM GMT, Monday - Friday
North America & South America This position requires overlapping hours from 8:00 AM - 4:30 PM Local time, Monday - Friday. The 40 hours of work doesn't include any lunch or breaks.
Check out our culture on social media: Instagram Twitter Facebook
Please submit a resume or CV (in English) to be considered for this opportunity.
*You don't need to apply more than once, even if you're interested in multiple positions - you can simply let us know We consider all open roles when reviewing resumes and applications
WebFX is an Equal Opportunity Employer, committed to providing and fostering an inclusive environment where all people, including women, minorities, LGBTQ+, and other underrepresented groups, are supported, respected, and encouraged to excel within STEM careers. Our goal as an organization is to empower our team to achieve their personal best, bring people together, and provide equal opportunity to do so regardless of race, age, gender, sexual orientation, religion, physical ability or disability, or political affiliation. You can learn more on our website here We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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