Senior Specialist Commercial CVM

*Purpose Of The Job:
At Cell C, we are not just a telecommunications company; we are a people-centric and consumer-focused organization committed to delivering exceptional experiences to our customers. In line with our dedication to customer-centricity, we are seeking a seasoned professional to join our dynamic team as a
Snr Specialist Commercial CVM*
to join our dynamic team of #Changemakers.

*Purpose Of The Job:
This role supports the development and execution of personalized CVM propositions aimed at driving customer engagement and incremental revenue for Cell C. Operating within a high-performing CVM team, the Senior Specialist is responsible for managing a portfolio of inbound channel offers (BLT, My Connecta Deals, etc.) and playing a key role in the evolution and performance of the
Cell C Rewards platform*
.

Working closely with cross-functional teams—including data science, analytics, marketing technology, and product development—you will help translate customer insights into compelling, data-driven propositions. This role requires strong commercial acumen, initiative, and the ability to influence execution across teams.

Your work will directly impact how customers experience value from Cell C, with a particular focus on enhancing loyalty, retention and engagement through rewards and personalized offers.

*Main Responsibilities:
Product Strategy implementation and execution*

• Support the development and execution of the personalized product strategy and roadmap, ensuring alignment with business objectives and customer needs
• Define and track key performance metrics to evaluate the impact of CVM product offerings
• Collaborate with cross-functional teams to ensure solutions are relevant, feasible, and customer-centric
• Execute CVM initiatives that drive measurable customer behaviour change and value
• Contribute to innovation efforts by identifying opportunities for improvement within the product roadmap

Product and Solution Development

• Identify customer needs and translate them into compelling, scalable CVM propositions
• Evaluate the feasibility and commercial viability of new product ideas and enhancements
• Conduct and interpret ad hoc analyses on customer behaviour, usage, and spend patterns
• Apply first principles thinking and data-driven insights to inform product decisions
• Support pricing analysis and below-the-line offer optimization
• Collaborate with technical teams to ensure CVM solutions integrate effectively into the marketing tech stack

Business planning

• Contribute to the development of annual and quarterly business plans for your product area
• Support the creation of business cases for new initiatives, including financial modelling and resource estimation
• Participate in feasibility assessments and performance forecasting for proposed CVM activities

Rewards Platform Management

• Manage the day-to-day operations and performance of the Cell C Rewards platform
• Identify opportunities to enhance customer engagement and value through rewards-based propositions
• Collaborate with partners and internal teams to source, test, and launch new rewards
• Monitor platform usage, redemption behaviour, and customer feedback to inform improvements
• Ensure alignment between rewards initiatives and broader CVM strategy

Campaign Execution Support

• Work with campaign operations and analytics teams to ensure accurate targeting and execution of CVM campaigns
• Provide input on segmentation, offer logic, and personalization strategies
• Review campaign performance data and contribute to post-campaign analysis and reporting

Stakeholder Collaboration

• Act as a key point of contact for internal stakeholders (e.g., Marketing, Product, Analytics) on CVM and rewards-related initiatives
• Support alignment between commercial goals and execution teams through clear communication and documentation
• Participate in cross-functional working groups to ensure seamless delivery of CVM initiatives

Minimum Qualification

• 3-year degree in Actuarial Science, Economics, Business Science, Engineering or any related field(NQF 7)
• Post graduate studies are advantageous

*Experience*

• 5-8 years of experience in a commercially focussed role in either Retail Banking, Financial Services, Telecoms, E-commerce or similar
• Experience building brand new products or working in a start-up environment
• Experience working with personalised marketing technology
• Experience in Telecommunications industry (desired)

*Competencies:*

• Strategic business acumen
• Operational savvy
• Analytical prowess
• Results-oriented

"Cell C is an equal opportunities employer, committed to fostering a diverse and inclusive workplace where all employees are treated fairly and with respect, regardless of race, gender, age, disability, or any other protected characteristic."