Campaign Manager

The Campaign Manager plays a central role in coordinating, executing, and overseeing multi-platform media campaigns from inception to completion. This position requires a highly organised and solutions-driven professional who can manage complex workflows, ensure seamless implementation, and uphold strong communication across clients, suppliers, and internal teams. The role demands strong leadership, analytical capability, and the ability to thrive in a fast-paced environment while maintaining exceptional attention to detail. The Campaign Manager also provides guidance and oversight to the Implementation Co-ordinator, ensuring consistent delivery of high-quality campaign execution.

Purpose

• Oversee end-to-end campaign management across static and digital media platforms.
• Ensure all campaigns are implemented successfully, on time, and within budget.
• Collaborate with clients, suppliers, and internal teams to coordinate approvals, production, and implementation.
• Manage proposals, contracts, and post-campaign reporting to deliver maximum ROI.
• Lead and support the Implementation Co-ordinator.

Requirements

• Computer literate
• Proficient in Excel / Word / PowerPoint
• Media savvy (digital, radio, activations, etc.)
• Diploma or Degree
• Minimum 5 years experience, preferably in Media
• Strong communication, time management, and stakeholder coordination skills

Competencies and Behaviours for Success

• Attention to detail and accuracy
• Confident communicator
• Strong organisational and multitasking abilities
• Commercial awareness and analytical thinking
• Creative and innovative problem solver
• Adaptable in a fast-paced environment
• Able to work independently and take initiative
• Strong team collaboration and leadership skills
• Good numerical and analytical abilities
• Calm under pressure

Detailed Job Description and KPIs

Generic Proposals

• Create and maintain generic proposals for static and digital media
• Update imagery, media, production rates, and site descriptions annually
• Ensure updates are approved and aligned with standards
• Manage the full proposal process and update internal stakeholders

Client Brief / Proposal

• Interpret client briefs aligned to requirements, budgets, and inventory
• Prepare proposals and overview sheets using PowerPoint and Excel
• Manage internal and client approval processes
• Deliver proposals timeously

Contracts Management

• Oversee the full contract lifecycle from confirmation to billing
• Generate agreements and production quotes
• Ensure supporting documentation is received and correctly stored
• Coordinate billing and approvals

Design Elements Specs (DES) Requests

• Submit DES requests for all booked sites
• Provide clients with DES documentation for artwork creation
• Ensure production deadlines are met

Implementation Management

• Create job tickets and campaign line items
• Submit documentation for approvals and liaise with relevant stakeholders
• Ensure all materials and approvals are ready before installation
• Manage campaigns on schedule with strong communication

Post Campaign Management

• Compile proof-of-flighting reports and campaign imagery
• Submit invoices and maintain campaign records
• Prepare and distribute post-campaign reports promptly

Finance

• Support finance through accurate and timely submission of required documents
• Assist with monthly reporting
• Maintain effective communication with finance teams

Housekeeping

• Keep proposals, rates, and terms & conditions up to date
• Review and update production and media rates annually
• Maintain organised server files and documentation

Business Analytics

• Analyse campaign performance by site, brand, and client
• Prepare insights for strategy development
• Provide proactive data-driven insights to the sales team

Management & Leadership

• Lead, mentor, and develop the Implementation Co-ordinator
• Oversee operational activities ensuring full 360 campaign management
• Conduct regular check-ins and performance reviews
• Maintain strong interdepartmental communication
• Ensure all implementation processes are completed efficiently and effectively