Junior SEO Analyst UK

22 hours ago


Cape Town, Western Cape, South Africa Incubeta Full time R40 000 - R80 000 per year

We're looking for a Junior SEO Analyst to support our UK Digital Experience team. This is a UK-focused role, working primarily with UK clients as part of the UK team. You'll help with day-to-day tasks across keyword research, topic research, technical checks, on-page optimisation, content briefs, Google Business Profile (GBP) management, and reporting. This role suits someone with a sharp eye for detail, a love of data, and a genuine interest in search, consumer behaviour, and digital marketing. You'll be mentored by senior analysts and given clear training paths.

What you'll do
Assist with keyword research, SERP analysis, and topic discovery.
Help run site crawls and basic technical checks (status codes, indexability, metadata, internal linking).
Support content optimisation: write/update titles & meta, headings, alt text, and internal links using briefs from the team.
Contribute to technical checks using Screaming Frog and Google Search Console
Maintain local SEO assets (e.g., Google Business Profiles) and citations where required.
Implement YouTube content optimisation recommendations.
Contribute to performance reports (pulling data from GA4, GSC, GBP and SEO platforms) and assisting with data visualisation (Google Sheets and Slides)
Conduct backlink audits for issues and opportunities.
Stay current with SEO best practices and share useful updates with the team.

Skills & behaviours
A passion for learning and Search Marketing
Excellent written and verbal communication.
High attention to detail and a structured, analytical mindset.
Curious, can-do attitude with strong time management and accountability.
Comfortable working with spreadsheets and basic data manipulation.
Comfortable working on presentations.
Eagerness to learn new tools and processes quickly, particularly AI.

Tools you'll use
Crawlers: Screaming Frog (or similar).
Research suites: SEMrush/Ahrefs;
Reporting: Google Search Console, GA4, GBP, Looker Studio
Productivity: Excel/Google Sheets, Slides, , Slack
LLMs: Gemini and ChatGPT
Requirements
1+ years of experience in SEO or a related digital role.
An understanding of how search engines work, on-page ranking factors, and site performance fundamentals.
An understanding of consumer and search behaviour.
An understanding of SEO KPIs.
Nice to have (not essential)
Copywriting skills.
Basic HTML/CSS.
Agency experience or client-facing communication.
Experience or interest in social search (TikTok, YouTube).

Incubeta Company Values:

  • Earn Trust: Focused on maintaining and increasing customer focus, works with the customer in mind earning trust along each step with clients and colleagues
  • Help Others Succeed: Makes an active contribution to a joint result (organizational target) or to resolving problems or conflicts. Think in terms of possibilities. Is able to solve issues and problems in a timely and effective manner, working as a team.
  • Dare to Lead: Is willing to improve individual performance and stimulate others to act accordingly. Setting the standard and example. Being solution driven.
  • Exceed Expectations: Carries out tasks without help from others; takes command of problem situations and aims to achieve more than the basic requirements

Equal Opportunity Employer:

Incubeta is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Application Process:

If you feel you meet the criteria please kindly submit your resume and cover letter. Applications will be reviewed on a rolling basis until the position is filled.Please take note that if you do not receive a response within 2 weeks of applying, you should consider your application as unsuccessful.

Join us at Incubeta to shape the future of digital marketing


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