Digital Commerce: Merchandising and Category Campaign Specialist

Role purpose:

The purpose of a Merchandising and Category Campaign Specialist is to develop and execute cutting-edge effective strategies that promote product lines, increase sales, and improve customer engagement. Working closely with cross-functional teams to create and manage category campaigns, promotional campaigns and ensure that the product is presented in an attractive and competitive manner. As well as efficiently merchandising sixty60 products, maintaining catalogue integrity. The Merchandising and Category Campaign Specialist collaborates with agencies, internal teams, and stakeholders to manage Sixty60 omnichannel merchandising activities.

Role description:

• Develops and executes merchandising strategies for each Category to increase sales and promote products.

• Creates and manages category campaigns to promote product lines and product launches.

• Conducts market analysis and research to identify trends, competition, and customer needs.

• Collaborates with cross-functional teams to create and implement effective promotional campaigns for products.

• Reviews and analyzes sales data to track campaign performance and adjust strategies as needed.

• Collaborates with Category Managers and Buyers to ensure product availability and alignment with merchandising and category goals.

• Support the Merchandising Manager in effective merchandising of the offer:

• Research and provide updates on competitor merchandising offers, including social media with specific callouts to innovations.

• Conceptualize fresh and innovative ways to merchandise the offer.

• Continuously think of effective ways to drive sales.

• Analyze category, product and promotional effectiveness and report on post campaign analysis.

• Continuously monitor and report ecommerce platform bugs related to product and content displayed.

Qualifications and Experience:

• Degree in Marketing, Business, or related field - (essential).

• +2 years of experience in an ecommerce, retail, or related business field, with knowledge and experience maintaining product catalogue integrity including product data upload management and other relevant activities on an ecommerce platform - (essential).

• Proven experience in a similar role within a retail or merchandising function of an ecommerce retailer -(desired).

• Knowledge of the media and marketing ecosystem - (essential).

• Knowledge and experience of marketing principles and practices including customer journey management and content development experience (essential).

• Proficient with eCommerce platforms and MS Office 365 to manage communications and other tasks relating to the function - (essential).

Key Competencies and Work Ethic:

• Detailed, organised and quality focused – Has an affinity for detail, structure, and efficiency. Is diligent and vigilantly watches over work processes, tasks, and outputs to ensure accuracy while independently actioning and correcting any quality concerns.

• Customer-centric mindset - obsessed about the customer and delivering a digital enriched customer journey experience.

• Self-motivated and driven with strong integrity - takes accountability for actions and mistakes, and continually contributes towards a culture of excellence and ambition.

• Operational efficiency – someone who can spread themselves across multiple tasks simultaneously by working smartly, efficiently and effectively. Diligently staying on top of the details and understanding how they fit into the big picture.

• Exceptional time management skills - ability to prioritise a high volume of tasks simultaneously in a fast-paced unpredictable environment. Identify the urgent & important tasks and priorities to ensure delivery to client and other stakeholders.

• Innovative, independent, solution-orientated problem solver and Analytical Thinker – Creating and applying sound judgment and the ability to generate solutions that serve the flow of work and meeting deadlines. Capable of generating innovative solutions and adapting to changing environments.

• Excellent communication skills - approachable, adopt a range of communication styles to facilitate successful outcomes within the team and cross-functionally in a matrix structure. Ability to collaborate effectively across teams and communicate with stakeholders at all levels.

• Analytical mindset – has a good sense of how to interpret sales performance to guide decision making

• Deciding and initiating action - Takes responsibility for actions, projects and people; takes initiative and works under own direction; initiates and generates activity and introduces changes into work processes; makes quick, clear decisions which may include tough choices or considered risks.

• Adapting and responding to change - adjusts to a fast paced, changing environment; tolerates ambiguity; adapts interpersonal style to suit different people or situations.

• Coping with pressures and setbacks - Proactive in initiating action and adapting to change, with resilience in coping with pressures and setbacks and works productively in a pressured environment; keeps emotions under control during difficult situations; handles criticism well and learns from it.

• Build stakeholder rapport - skilled in building rapport and relationships with key stakeholders both internally and externally.

Our Group and all its operating companies is committed to creating, embracing, and preserving a diverse workplace that values the unique talents, perspectives, backgrounds, and abilities that enrich our organisation. A place where everyone matters and feels included.

We are committed to Employment Equity when recruiting internally and externally.

Please take note that by responding to this application and providing your personal information, you confirm your express and informed consent for Shoprite Checkers (Pty) Ltd and all its subsidiaries and affiliates companies to process your personal information for the Company to consider your application for this position. All Personal Information which you provide to the Company will be used and/or retained only for the purposes for which it is collected, whereafter it will be permanently destroyed. Your information is only retained if it is required by law or where you have given consent to us to retain such information for an extended period.

If you don't hear from us within 14 days, please consider your application unsuccessful. Any personal information collected as part of your application will be destroyed, securely, in accordance with South African legislation.