Head of Growth – SME Card-Linked Loyalty

Company Description
At Yoyo, our mission is to delight people in every connection they have with our brand. Whether it's helping our clients grow, rewarding their customers, delighting our stakeholders through exceptional performance, or building a thriving team that loves what they do — we believe every interaction matters.

We're a team driven by passion and energy, lifting each other up to create a positive, dynamic environment where we learn, grow, and succeed together. Egos are left at the door; collaboration, curiosity, and creativity take center stage. We constantly push boundaries to be world-class at what we do — and to leave a lasting, positive impact

Job Description
About the Role
We're looking for a hands-on, entrepreneurial growth leader to scale our SME card-linked loyalty product — a first-of-its-kind solution that lets small businesses offer loyalty directly through their customers' bank cards. This is a rare opportunity to build the full growth engine — from acquisition to onboarding to long-term customer success — behind one of the most exciting fintech products in the market.

What You'll Own

• Full ownership of SME growth — from strategy through execution.
• Lead channel partner integrations, commercial models, and joint go-to-market plans.
• Drive digital lead generation with marketing to deliver consistent, high-quality inbound volume.
• Build, lead, and inspire a high-energy telesales and onboarding team focused on conversion and retention.
• Partner closely with operations to streamline onboarding and support processes — finding fast, efficient ways to service customers and create tight feedback loops.
• Work hand-in-hand with product to translate customer feedback and partner insights into product improvements and new features.
• Ensure our sales pitches, scripts, and materials evolve daily based on insights from customers, data, and the team.
• Develop pricing models and partner revenue-share structures that balance rapid growth with sustainable margins.
• Test new distribution ideas — including a potential field-agent model — to extend reach.
• Manage acquisition efficiency across all channels, with a sharp focus on CAC, payback, and retention.

Qualifications
What We're Looking For

• 6–10 years' experience in growth, sales, or commercial leadership — ideally in fintech, SaaS, or SME-focused products.
• Proven ability to build and scale acquisition and customer success teams.
• Strong commercial instincts — skilled at structuring partnerships that drive reach and win-win value.
• Deep understanding of growth metrics: CAC, LTV, funnel performance, payback periods, and churn.
• Gritty, creative, and analytical — you thrive on testing, learning, and adapting fast.
• Natural leader who can motivate, coach, and scale a high-performing team.
• Thrives in a startup environment — resourceful, adaptable, and energised by building from zero to one.

Additional Information

Why Join Us
You'll join a fast-moving fintech team on a mission to make loyalty effortless and impactful for small businesses. You'll own the full growth cycle — from generating leads to ensuring merchants succeed — and play a central role in shaping the product, the customer experience, and the go-to-market strategy. If you love ownership, experimentation, and building momentum, this is your place to make an impact.

The perks at Yoyo:

• Group Risk insurance with Discovery Health.
• Learning & development opportunities
• Hybrid working arrangement.
• Flexible working hours.
• On-site barista with the best coffee in town.
• Subsidised and healthy meals at an in-house cafe
• Weekly socials & an annual social calendar to include the family.
• Employee wellbeing with Strove.
• Employee reward scheme with Zuzo.
• Generous leave policy.

Our Yoyo values, we are looking for a team member that will always live out and demonstrate behaviours aligned to our values:

• Be extremely customer centric: in everything we do, serve and delight our customers, using data to continuously improve.
• Be a passionate team player: spiral up, be positive, bring momentum, and energy to those around you, leave ego at the door and be teachable.
• Be an owner: be accountable and take responsibility. Find solutions, learn from your mistakes and own tasks to completion.
• Be world-class at speed: delivering world leading solutions that delight our clients and customers.
• Be curious and creative: constantly innovating, exploring, learning, stretching ourselves, pushing the boundaries and thinking out of the box