Sales Development Representative

19 hours ago

Cape Town, Western Cape, South Africa GOTO Group Full time R300 000 - R400 000 per year

Sales Development Representative

This role sits within GOTO Group SA, providing dedicated sales and business development support to one of our key UK-based client partners. The Sales Development Representative plays a crucial role in generating new business opportunities through proactive outbound engagement, lead qualification, and fostering client relationships. The ideal candidate is confident, motivated, and eager to develop a long-term career in sales within a fast-paced, performance-driven environment. If you're hungry to succeed, thrive in a fast-paced environment, and love the buzz of hitting (and smashing) your targets, this is the role for you

Key Responsibilities

·       Engage potential clients through outbound calls, emails, and social channels

·       Qualify inbound and outbound leads to identify opportunities for our partners

·       Maintain a high daily call and outreach volume, ensuring consistent contact activity and follow-ups

·       Build rapport and book qualified meetings for client sales executives

·       Use CRM tools to accurately record activity, update lead statuses, and manage pipelines

·       Work closely with Marketing and Sales teams to refine messaging and improve conversion rates

·       Nurture cold and warm leads through effective follow-up sequences

·       Handle objections confidently, positioning value and benefits to drive interest

·       Stay up to date on client products, services, and value propositions to ensure effective communication

·       Track performance against daily, weekly, and monthly KPIs

·       Celebrate success…and keep raising the bar

Key Skills

·       Proven experience in high-volume outbound sales or telesales (minimum 3 years)

·       Confident communicator with excellent verbal and written communication skills

·       Resilient, energetic, and results-driven - thrives in a fast-paced, target-led environment

·       Strong ability to build rapport quickly and handle objections with professionalism

·       Organised and efficient, able to manage large contact volumes and maintain accurate CRM records

·       Positive, coachable attitude with a genuine passion for sales and success

·       Self-motivated, ambitious, and eager to exceed KPIs and progress your career

·       Previous experience selling into the UK market is an advantage but not essential

Salary:
Negotiable, dependent on experience, up to R25,000 basic + uncapped commission + transport allowance + post-probation benefits.

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