Product Adaptation
20 hours ago
Product Adaptation & Marketing Manager – SUV & LCV | Automotive Industry
Centurion | 6-Month Contract | R83K p/m
Are you passionate about shaping the future of mobility? We're looking for a dynamic
Product Adaptation & Marketing Manager
to lead the SUV and Light Commercial Vehicle (LCV) segments for a
global automotive brand
.
This cross-functional role bridges
technical innovation and commercial strategy
, ensuring products meet
market demands, regulatory standards, and business goals
. You'll work closely with local and global teams across
Product, Engineering, Marketing, and R&D
to drive product excellence from concept to market launch.
Key Responsibilities
Product Strategy & Planning
- Develop long-term product strategies aligned with business objectives.
- Conduct market mapping, volume projections, segmentation, and competitive analysis.
- Define unique selling propositions (USPs) and price-volume competitiveness.
Product Management
- Manage the SUV & LCV product portfolio and lifecycle.
- Drive variant management, spec definition, and product enhancement initiatives.
- Oversee technical and warranty feedback integration.
Research & Market Insights
- Lead focus groups, customer interviews, and market visits.
- Translate insights into actionable improvements for product, pricing, and positioning.
Marketing & Launch Execution
- Define go-to-market strategies and product positioning.
- Build competitor positioning maps and coordinate multi-channel launch campaigns.
- Prepare internal business case presentations and dealer training support.
Product Development & Project Management
- Identify local requirements for variants and accessories.
- Liaise with suppliers, engineering, and homologation teams for approvals.
- Lead new model introductions and ensure on-time project delivery.
Qualifications & Experience
- Bachelor's Degree
in Marketing, Commerce, or related - Engineering qualification
(BEng/BSc/BTech) (
preferred
) - Postgraduate in Business/Marketing
(
advantageous
) - 7–10 years total experience
, with
5+ years in an Automotive OEM - Proven expertise in
product planning, marketing, or management - Exposure to
engineering, R&D, and vehicle lifecycle management
Skills & Attributes
- Strong
analytical, research, and pricing analysis
skills - Excellent
project management
and
cross-functional coordination - Advanced proficiency in
MS Excel & PowerPoint - Strategic thinker with
hands-on execution ability - Resilient, detail-oriented, and customer-focused
Key Stakeholders
You'll collaborate with teams across
Sales, Marketing, After Sales, Logistics, Finance, Engineering, R&D, and Homologation
.
Contract:
6 Months
Location:
Centurion
Salary:
R83,000 per month
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